tag:blogger.com,1999:blog-11631506788443093252024-03-13T01:29:33.615-07:00Custom Ecommerce Blog by YdeveloperCarves Your e-Business Dream on the NET.Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.comBlogger93125tag:blogger.com,1999:blog-1163150678844309325.post-76708730899031317712014-12-02T01:37:00.000-08:002014-12-02T01:37:07.460-08:005 Smashing Tips For Small Retail eCommerce Sites To Boost Sales<div dir="ltr" style="text-align: left;" trbidi="on">
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Retailers are already fretting about holidays to come in 2014. Black Friday, <a href="http://www.ydeveloper.com/blog/ecommerce/protect-yourself-this-cyber-monday" target="_blank">Cyber Monday</a>, Christmas are on the boards. Per <a href="http://www.business2community.com/" rel="nofollow" target="_blank">Business2Community</a>, US sales reached $2.29 billion on Cyber Monday 2013. In 2014, shoppers are expected to spend 44% of their shopping time online – up from 2013. This means, small eCommerce merchants have lot of opportunity to increase their sales by leaps and bounds. If you are thinking how you are going to beat big guys such as Amazon and Overstock.com, don’t. You just have to implement the following five tips to reach your goal immediately:</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6hre3uviG-QoL8cJty4nWv-rFmwdzNlQxTZyAkPdma5jsOxfzAxxtg-OXZOzxKAKIF8z0dEvN_WUUdvn48mubhqIwNvSLCQWcXI9FIc-R46pF00bW-N4Zcy7_sMdfVpL8-m6ZJXfN1mY/s1600/5+Smashing+Tips+For+Small+eCommerce+Stores+To+Boost+Sales.png" imageanchor="1"><img alt="5 Smashing Tips For Small eCommerce Stores To Boost Sales" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6hre3uviG-QoL8cJty4nWv-rFmwdzNlQxTZyAkPdma5jsOxfzAxxtg-OXZOzxKAKIF8z0dEvN_WUUdvn48mubhqIwNvSLCQWcXI9FIc-R46pF00bW-N4Zcy7_sMdfVpL8-m6ZJXfN1mY/s1600/5+Smashing+Tips+For+Small+eCommerce+Stores+To+Boost+Sales.png" height="426" title="5 Smashing Tips For Small eCommerce Stores To Boost Sales" width="640" /></a></div>
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<b>1. Unique marketing strategies:</b> You need to be innovative with your marketing strategies. You need to implement those strategies that eCommerce giants such as Amazon don’t. One such tactic is to include a blog on the store that offers useful information to your target audience. You just need to identify your target customer and understand their needs. For example, if you are having a store that offer sports accessories, blog about basketball and football. Talk about different types of gear that’s required. When consumers are flooded with discount coupons, offer something unique to them that helps them make better shopping choices.</div>
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<b>2. Be original: </b>Black Friday and Cyber Monday is the right time to showcase your originality. Instead of offering insane discounts and combo offers, launch a new product that only you are offering. This is especially advantageous if those products aren't offered by Amazon. In short, position your store as a specialty store to gain recognition and credibility.</div>
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<b>3. Shipping threshold: </b>Don’t try to compete with Amazon’s shipping discounts. They are infeasible for small eCommerce merchants. If you want to offer some kind of “deal” with shipping, then set an order threshold. For example, you can design promotional campaigns offering free shipping over orders worth $30.</div>
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<b>4. Personally connect with customers: </b>Do what big eCommerce stores can’t do: personal connection with the customers. Reach out your customer base and know them at a more personal level. Offer them personalized shopping experience and customer support during holidays because your customers just don’t pay for the product. They pay for the entire shopping experience.</div>
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<b>5. Don’t annoy your current customers: </b>Just don’t overdo email marketing. It’s really annoying to receive 10 emails in a week from your favorite online store. If you are having a niche store, better connect with your customers personally and discuss how you can improve their shopping experience in the upcoming holiday.</div>
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Do you want to know what else you can do to push your sales up this holiday season? Contact <a href="http://www.ydeveloper.com/" target="_blank">Ydeveloper</a>. Our expert digital marketers will devise a special campaign for your business.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com1Los Angeles, CA, USA34.0522342 -118.243684933.2099567 -119.5345784 34.8945117 -116.95279140000001tag:blogger.com,1999:blog-1163150678844309325.post-6782065045288789322014-11-18T00:52:00.000-08:002014-11-18T20:35:01.717-08:00Sky-high your Small Business with Revamped Yahoo! Store Platform<div dir="ltr" style="text-align: left;" trbidi="on">
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Yahoo's venerable Software-as-a-Service (SaaS) eCommerce platform has acquired a new avatar. The new SaaS goal has been reinvented to help small business eCommerce retailers, like you, gain top dollars. The reinvented platform will make you a pro at running your yahoo ecommerce online store business from anywhere, anytime. In other words, you can take your competitors head-on with Yahoo's newly innovated Software-as-a-Service eCommerce platform.</div>
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According to the vice president and head of Yahoo Small Businesses, the new and <a href="http://www.ydeveloper.com/blog/yahoo-store/yahoo-introduces-advanced-yahoo-stores" target="_blank">revamped Yahoo stores platform</a> is specifically equipped to do four things for users:</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEji3OWD0gF7vCDg0CDQLiIqN8zOeB1DryDeJIUDs9qpKe2if9nvm2_PmHcbi6Yv28Yz94ca32ulW6muMMPsQ3sT9jTgN9Nwp-a0P4UAuC90YWzfsvnNOx19CqL8JG4iONL_e5o7wH4_gfU/s1600/yahoo-store-platform.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Sky-high your Small Business with Revamped Yahoo Store Platform" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEji3OWD0gF7vCDg0CDQLiIqN8zOeB1DryDeJIUDs9qpKe2if9nvm2_PmHcbi6Yv28Yz94ca32ulW6muMMPsQ3sT9jTgN9Nwp-a0P4UAuC90YWzfsvnNOx19CqL8JG4iONL_e5o7wH4_gfU/s1600/yahoo-store-platform.png" height="280" title="Sky-high your Small Business with Revamped Yahoo Store Platform" width="320" /></a></div>
<ul>
<li style="text-align: justify;">Help small businesses open online stores easily</li>
<li style="text-align: justify;">Offers mobile first eCommerce</li>
<li style="text-align: justify;">Help new companies make quick sales</li>
<li style="text-align: justify;">Easy scalability to help grow businesses</li>
</ul>
<b style="text-align: justify;">Setting up stores for online businesses quickly:</b><br />
<div>
<span style="text-align: justify;"><br /></span></div>
<div>
<span style="text-align: justify;">If you don't have a merchant account right now, don't worry. Yahoo, backed by its SaaS platform offers temporary payment gateway to new Internet retailers, so that they can start selling, without even having an approved merchant account.</span></div>
<div>
<span style="text-align: justify;"><br /></span></div>
<div>
<span style="text-align: justify;">Yahoo will have them covered until the sale is made. (But, once the sale is made opening a merchant account becomes mandatory.) This automatic payment processing feature will help Yahoo stores handle competition.</span></div>
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Further, it also offers customized themes for new sellers to use. So, if you are in a hurry to set up your online store, go the Yahoo! way. It's intuitive, easy and fast. If these weren't enough, it has also come up with a handsome administration site, which is a huge leap for Yahoo and its customers.</div>
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<b>Mobile first design strategy for your future eCommerce:</b></div>
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<b><br /></b></div>
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Yahoo Store is mobile first. So if your site has just been created, it will be optimized for smart phone or tablet the instant its launched. With 37 percent of eCommerce traffic coming from mobile devices (according to Custora, a predictive analytics platform), it makes sense for Yahoo to go by the mobile first rule of thumb and in turn benefiting businesses attract mobile traffic.</div>
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<b>Integrated marketing for new retailers to get first hundred sales fast:</b></div>
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To help new eCommerce businesses get “first hundred sales” fast, Yahoo Store has come with an app gallery that ensures easy integration with services like Yahoo Gemini - the company’s mobile, search, and native advertising platform - Google Shopping, Facebook Ads, and Justuno, to name a few of the available apps.</div>
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Users have to pay for them, and then can integrate them without having to leave the Yahoo Stores administration site and without any design or development knowledge.</div>
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Plus, the in-built chat feature allows store owners and managers to initiate chat with customers browsing the site or respond to chatting customers with questions. Of course, chat is an excellent tool for making an eCommerce sale.</div>
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The new Yahoo! Stores also has a built-in-chat feature that allows store owners and managers initiate chat with customers browsing the site or respond to chatting customers with questions. Chat is a powerful tool for making an ecommerce sale.</div>
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<b>New Changes to Scale and Perform:</b></div>
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Yahoo has recently worked toward improving page load times and peak traffic performance, which will benefit Yahoo Stores in a major way. While some Yahoo customers will see the new Yahoo Stores platform now, it won't be available for all Yahoo Stores for at least a few weeks.</div>
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<b>The Very Competitive eCommerce Platform Market:</b></div>
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For the past 16 years Yahoo has been serving many eCommerce innovators. Though there was a downtime in the middle, as the number of competitive eCommerce solutions increased, it's once again upping its game to make Yahoo Stores platform much more competitive.</div>
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To cut the long story short, Yahoo Stores eCommerce platform is doing all that it can and more to help small businesses and existing customers meet their sales goals. Though the store may face certain shortcomings, it makes Yahoo! Stores competitive with the best SaaS eCommerce solutions.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com0New York, NY, USA40.7127837 -74.00594130000001840.3275957 -74.651388300000022 41.0979717 -73.360494300000013tag:blogger.com,1999:blog-1163150678844309325.post-50313272040212147812014-10-13T04:23:00.003-07:002014-10-13T04:23:45.481-07:00Why you need a mobile app for your Yahoo! Store<div dir="ltr" style="text-align: left;" trbidi="on">
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Mobiles are one of the most remarkable mediums to attract traffic. And with 20 percent of sales being channeled from mobiles, the message is all the more loud and clear to eCommerce owners: adapt mCommerce or die. Small wonder, most of the eCommerce businesses are going the mobile way. However, the big question right now is, what about mobile apps? Is it the right fit for your business or having a responsive web design is good enough?</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNadwpk6NarJ0Wg4ePkNQE-9u9BMvVK45bH1EZ5hmm7pFo9hUNl2YuDFjYJjPzPuH1uU9X_r5lMjOXHHa_o-5JLaGVZkKkkw05RUhLwYcJrJhrtPxJ4qua-vwsPR9GcYX-LSnQgLzQ91c/s1600/yahoo-store-mobile-apps+(2).png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em; text-align: justify;"><img alt="Why to Build Mobile App for Yahoo Store" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNadwpk6NarJ0Wg4ePkNQE-9u9BMvVK45bH1EZ5hmm7pFo9hUNl2YuDFjYJjPzPuH1uU9X_r5lMjOXHHa_o-5JLaGVZkKkkw05RUhLwYcJrJhrtPxJ4qua-vwsPR9GcYX-LSnQgLzQ91c/s1600/yahoo-store-mobile-apps+(2).png" height="200" title="Why to Build Mobile App for Yahoo Store" width="178" /></a></div>
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<i>Here are six factors, which would tell you, why a mobile app is a must-have for your Yahoo! Store.</i></div>
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<b>1. Regular Purchases:</b> </div>
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<div style="text-align: justify;">
First know the kind of products you are selling. Whether the products fall under the repeat purchase or one-time purchase category? If they fall in the repeat purchase category, such as baby diapers, pet supplier or groceries, then having a mobile app will do well for your business. Customers, in all probability, would download such apps to regularly buy goods from your store. However, if you are into selling goods that are just a one-off purchase then having a responsive website is good enough. The goods that fall into this category include cars, laptops, couches, wedding dresses and more. An app may not be the right fit for such goods. </div>
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<b>2. Special Offers:</b> </div>
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<div style="text-align: justify;">
If you are running lots of promotional offers and loyalty discounts, then you need go ahead and <a href="http://www.ydeveloper.com/yahoo-store-design-and-development.html" target="_blank">build a mobile apps for your Yahoo! store</a> business. No more, no less. Unlike the relationship between a mobile site and a customer, the relationship between the customer and mobile apps is more lasting.</div>
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And if your business is into running seasonal offers, issuing of discount codes and informing customers of the new or restocked items can be best done through mobile apps.</div>
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<b>3. Speed: </b></div>
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<br /></div>
<div style="text-align: justify;">
When it comes to customer conversions on mobile, speed is important. In fact a delay by a second can lead to 7% loss in conversions. So compared to a mobile site, a mobile apps works faster. Mainly because most of the content is available online and they are independent of the browser capabilities of the mobile device.</div>
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<div style="text-align: justify;">
Plus, mobile apps also stores credit card information and shipping details, so it’s able to offer 1-click checkout to their customers. So, if you are checking out clothes on a site, before picking one, or reloading last week’s grocery shopping list, speed is crucial. It’s for you to decide whether your business needs an apps for that added speed or the speed of a mobile-optimized site is fast enough.</div>
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<b>4. Location, Camera, etc:</b> </div>
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<div style="text-align: justify;">
If your store needs to use the native capabilities of a mobile device to scan barcodes, provide customers with location, or using the accelerometer, then mobile apps is the best bet. </div>
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<b>5. Easy Referrals:</b></div>
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<div style="text-align: justify;">
If your mobile apps uses an easy referral system, it would be easier for you to reach more and more customers. You can reach Joe’s friend Jack’s Facebook newsfeed and then influence him to install the app on his phone. Such a seamless journey is not possible on a mobile-optimized site.</div>
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<b>6. Constant changes to catalog:</b> </div>
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<div style="text-align: justify;">
Do you update your catalog frequently? If so, install your mobile app and be able to view new inventory details immediately.</div>
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Factor in all these points to decide whether your business will perform better by a mobile app or a mobile site.</div>
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So, all the best on all your mobile endeavors.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com1New York, NY, USA40.7127837 -74.00594130000001840.3275957 -74.651388300000022 41.0979717 -73.360494300000013tag:blogger.com,1999:blog-1163150678844309325.post-64707723679629976302014-08-19T23:16:00.000-07:002014-08-20T21:43:47.041-07:00How to Target Millennials with M-Commerce This Holiday Season<div dir="ltr" style="text-align: left;" trbidi="on">
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><span style="font-weight: normal;">Target
the Millennials is the new buzzword in the eCommerce world?
Millennials? Doesn't that ring a bell for you? Okay.
Millennials is
used in reference to the digitally-driven American teenagers
and
twenty-somethings who have become prime new targets of
eCommerce
marketers. And if you happen to <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">run an eCommerce store</a> that's
targeted toward the millennial generation, then it's time to
make
your site mobile-optimized. </span></span></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><span style="font-weight: normal;"> </span></span>
</div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Here
are three key considerations when optimizing your website for
mobile:</span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgbtUQK6HzYyQyzQO8xX9r8ggBJqNwzRa71axxP1OK0fjiSJkRNX9LG21SQRTUMuzL1oi6WyH1xiZmSznrktCIfaH1hozK1QB_sEpx-KRlJMXG-e529Iez2GI47fc__IbMVjkM_H-HJZuE/s1600/696510-512x512.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgbtUQK6HzYyQyzQO8xX9r8ggBJqNwzRa71axxP1OK0fjiSJkRNX9LG21SQRTUMuzL1oi6WyH1xiZmSznrktCIfaH1hozK1QB_sEpx-KRlJMXG-e529Iez2GI47fc__IbMVjkM_H-HJZuE/s1600/696510-512x512.png" /></a></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><b>1.
Spotlight
On The Site:</b></span></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<br /></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">With
the millennials going mobile crazy, Google doesn't wish to
disappoint
them. The search engine giant recently announced that mobile
site
optimization has to be factored in if websites really want to
make it
big on mobile rankings. </span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;"> </span>
</div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><b>Important
Takeaways:</b></span></div>
<ul>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Observe it's best practices on
smartphone-optimized websites.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">If <a href="http://www.ydeveloper.com/responsive-web-design.html" target="_blank">responsive design</a> doesn't
work for you, Google supports dynamically-served HTML.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Flat, clean and simple website
design </span> </div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Improve page load times. </span>
</div>
</li>
</ul>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">For
websites that are not mobile-ready, it's recommended to focus on
introducing small changes to the revenue-driving pages and
custom
landing pages.</span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">And
also use Google Analytics “Speed Suggestions” report to figure
out those pages that are not doing well, and use PageSpeed
Insights
tool to address the critical issues.</span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><b>2.
Spotlight
On The Content:</b></span></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh4y8jHxO6qSIJgZWRYOZX3HkHAGEgNBp1404StzYABxoePYSkgRW14SlGQh1VT5w1iX-P-vdnWgZ0lI4pTks5IRuOUpvO5jK_OcDCur0yURJHULNwmCarFnSzj3vJEhUoLOZr765ltNxk/s1600/device_projector_screen_content_chart_presentation_-128.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh4y8jHxO6qSIJgZWRYOZX3HkHAGEgNBp1404StzYABxoePYSkgRW14SlGQh1VT5w1iX-P-vdnWgZ0lI4pTks5IRuOUpvO5jK_OcDCur0yURJHULNwmCarFnSzj3vJEhUoLOZr765ltNxk/s1600/device_projector_screen_content_chart_presentation_-128.png" /></a></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Google's
killer Hummingbird algorithm helps mobile users search faster
and
better. Their conversational queries are addressed on the go.
With
countdown for holiday season starting, it becomes all the more
important to produce content with upcoming seasonal offers for
mobile-optimized landing pages. </span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;"> </span>
</div>
<span style="font-size: medium;"><b>Important
Takeaways:</b></span>
<br />
<ul>
<li>
<div align="LEFT" lang="en-US" style="font-weight: normal; widows: 1;">
<span style="font-size: medium;">Create categories and optimize
content for each category.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Craft creative landing page
content, using holiday keyword trends and by introducing
offers that could be social or local.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Avoid flash on your landing
pages for it's not supported by mobile.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Succinct content, as mobile
users wish to access what they need quickly. </span> </div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Make the most of social media:
tweet about products, generate blog posts, link and optimize
landing pages.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Craft original content for
social media.</span></div>
</li>
<li>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Link and also optimize your
landing pages around short-term/holiday conversion
campaigns.</span></div>
</li>
</ul>
<span style="font-size: medium;"><b>3. Spotlight on Conversions:</b></span><br />
<span style="font-size: medium;"><b> </b></span>
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhooLDKDK0AXTEdugqlpSgd8GNblCf7ejd4c9vK1ufU7T0qDQ7jK9Yg9WyKamE0jsUzPYZpx7r6O0S8s5Nsu_2yKGtcVee7GXMbsMjFHcosEs-FV7IgFRaVHtsyv28XXOLeMHZmzzS4UIY/s1600/Conversion_of_currency.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhooLDKDK0AXTEdugqlpSgd8GNblCf7ejd4c9vK1ufU7T0qDQ7jK9Yg9WyKamE0jsUzPYZpx7r6O0S8s5Nsu_2yKGtcVee7GXMbsMjFHcosEs-FV7IgFRaVHtsyv28XXOLeMHZmzzS4UIY/s1600/Conversion_of_currency.png" /></a></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><span style="font-weight: normal;">Though</span><b>
</b><span style="font-weight: normal;">the average conversion
rate of
a desktop is slightly better (1.0% for desktop and 0.3 for
smartphones) than smartphones, the purchase cycle is fairly
quick for
mobile searchers. According to Google research, 81 percent of
conversions happen within 5 hours. And more importantly, the
entertainment and media industry have better conversion rate
on
mobiles than desktops. </span></span></div>
<div align="JUSTIFY" lang="en-US" style="widows: 8;">
<span style="font-size: medium;"><span style="font-weight: normal;"> </span></span>
</div>
<span style="font-size: medium;"><b>Important
Takeaways:</b></span><br />
<span style="font-size: medium;"><b> </b></span>
<br />
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Find
out what the customer does with his mobile? Do they email stuff
to
themselves to review later? Do they use it to compare items? Do
they
use it for making fast purchases? Tailor mobile capabilities to
address their needs immediate and/or long. These needs may
evolve as
the holiday season grows closer.</span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;">Make
use of video content. It's a well-acknowledged fact that
entertainment and media industries using video content have more
conversions on mobile than desktop.</span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<span style="font-size: medium;"><span style="background: transparent;">Track
mobile’s
role in analytics, given that every mobile search leads to
meaningful outcomes, such as sharing information on the page,
calling
businesses or checking out the physical store.</span></span></div>
<div align="JUSTIFY" lang="en-US" style="font-weight: normal; widows: 8;">
<br /></div>
<span style="font-size: medium;">Make
conversions simple — the fewer clicks, the better on mobile.
Ensure
the call-to-actions is installed above the fold for mobile users
for
consumers may not scroll to the bottom of the page to find your
“Buy”
button.</span></div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com2Waltham, MA, USA42.3764852 -71.23561130000001642.282663199999995 -71.396972800000015 42.4703072 -71.074249800000018tag:blogger.com,1999:blog-1163150678844309325.post-42825442362917639852014-08-06T04:27:00.000-07:002014-08-06T04:27:28.537-07:005 Top eCommerce Trends For 2014<div dir="ltr" style="text-align: left;" trbidi="on">
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</div>
<div style="text-align: justify;">
With the passage of time, eCommerce is getting more advanced and sophisticated. Just take this year's Super Bowl as an example. NFL conducted massive location-based marketing campaign in which the league's wireless transmitters interacted with fans' smartphones. The result: fans could find all the information, including hot dog stalls and T-shirt shops, with a push of a button. If you want to remain a front runner in this made race of eCommerce, you have to offer something outstanding in terms of shopping experience. You have to know what will work in the short term as well as in the long term. Let's have a look at the top five <b><a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">eCommerce trends</a></b> that will drive 2014.<br /><b> </b></div>
<div class="separator" style="clear: both; text-align: justify;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqX3GvrSPzeT1WXVhMCdLij8bbuuyKFv7bOle2tSGxgotMY3PRTLu8UDANuYUDmLiqOv5FwOuiQc4f7kmDhoG5pQrK1QsW89BH5dO64pW5XrfDnmPx_-ZbkdXLnLPttZhMpMhwBENOt_A/s1600/ecommerce+trends-+14.jpeg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqX3GvrSPzeT1WXVhMCdLij8bbuuyKFv7bOle2tSGxgotMY3PRTLu8UDANuYUDmLiqOv5FwOuiQc4f7kmDhoG5pQrK1QsW89BH5dO64pW5XrfDnmPx_-ZbkdXLnLPttZhMpMhwBENOt_A/s1600/ecommerce+trends-+14.jpeg" /></a></div>
<div style="text-align: justify;">
<b>Mobile</b><br /><br />Gone are the days when having an eCommerce presence was an option. On Black Friday 2013, 40% of the online sales were from mobile devices. And these numbers are expected to double in 2014. In light of this information, it would be no wonder if location-based marketing takes off like a rocket. To stay on the top of the competition, you will have to look for ways to optimize the store/website for mobile devices. And when we talk about optimization, we are talking about each and every element, starting from layout to design to content to checkout process.<br /><br /><b>Personalization</b><br /><br />One of the ways to triumph over the competition is by offering highly personalized shopping experience to the users. With the use of 3D printing, you can create attractive and unique designs that appeal to the target audience. You can also utilize past sales data and shopping history of the customers to create customized deals and offers for them. It's even possible to create various versions of home pages that will be rendered depending on the location of the user. For example, you can create one look for New York users and another for California users. <br /><br /><b>Less options</b><br /><br />Years of study has revealed that although customers have spent hours at end to browse through various options and compare products, once they have found what they need, they order it and move on to something else. Businesses have already started focusing less on browsing and more on helping customers find what they were looking for. Hence, extra clutter is being replaced by meaningful content that can help users make better buying decision.<br /><br /><b>Low latency</b><br /><br />As computers and smartphones become more advanced and efficient, internet gets faster. And as internet gets faster, the user's tolerance for high loading speed becomes less. So if any website is taking ages to load, users will simply abandon them. Businesses have started realizing this and so they are adopting responsive web designs and adaptive web designs to make their websites faster and sleeker. To manage the costs, businesses have even started creating layers of data to keep the most important data on faster hardware such as flash storage, and less relevant data on cheaper hardware such as hard disks.<br /><br /><b>Outstanding customer experience</b><br /><br />Unless you keep your customers happy, it's impossible to survive in the eCommerce rat race. And to keep customers happy, you have to offer outstanding customer experience through engaging and interesting content, additional services and easy-to-use features.</div>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com3Waltham, MA, USA42.3764852 -71.23561130000001642.282663199999995 -71.396972800000015 42.4703072 -71.074249800000018tag:blogger.com,1999:blog-1163150678844309325.post-10204340757107735142014-07-22T02:08:00.001-07:002014-07-22T02:08:57.731-07:00How to Combat Buyers Objections for Higher Sales<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="separator" style="clear: both; text-align: center;">
</div>
<div style="text-align: justify;">
Many times it's not enough to have outstanding web designs, simple and logical layout, proper categorization and attractive product images to convert a random visitor into a paying customer. The reasons for customers' hesitation can be many – from price to confusion about product functionality to product usability. Usually, it's easy to persuade customers to make a positive buying decisions when they are in face-to-face conversation with the salesman. But this is not possible in an eCommerce business. Are you facing the same situation? You can solve this problem by implementing Dale Carnegie's five principles. Read on to find out how you can implement them.<br /><b> </b></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNPGYi4GHN6OxFvq9qreIg-ejNCr5jx0q53sUxQyicVBwN8peccHcPzI4s9tNy9PRSDFqO9cdrDakTLut0DnSQ68YuhT0l0GUwyPZNiYs8Ck-K_hr53e-McqnO6Si_k7vSsduBlTk0vcU/s1600/stock_new_chart_next_graph-512.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNPGYi4GHN6OxFvq9qreIg-ejNCr5jx0q53sUxQyicVBwN8peccHcPzI4s9tNy9PRSDFqO9cdrDakTLut0DnSQ68YuhT0l0GUwyPZNiYs8Ck-K_hr53e-McqnO6Si_k7vSsduBlTk0vcU/s1600/stock_new_chart_next_graph-512.png" height="320" width="320" /></a></div>
<div style="text-align: justify;">
<b>Listen</b><br /><br />Unlike in a brick-and-mortar store, you directly can't talk to the visitors as soon as they enter your website. You have to be patient. You have to see their behavior – how they are looking for the items, which products they are checking out, which products they are adding to the shopping, and if they are completing the purchase. If they are abandoning the cart, you have to investigate why they are doing so. <br /><br /><b>Question</b><br /><br />Once you know the pain points of the customers, you need to rethink the process. For abandoned carts, you can send reminders to the users or you can get in touch with them to ask the reason behind such an action. It will definitely give you insights into the customers' psychology.<br /><br /><b>Cushion</b><br /><br />The next step is offer functionality and facilities to the users with the objective of improving conversion ratio. If the customers are abandoning the shopping cart due to lack of clarity of shipping charges, you can provide an automatic shipping calculator; if customers aren't finding help easily on the store, you can offer live chat to them; and if customers are finding inadequate product information on the product listing page, improve them. To inspire customers' trust, you can also display various security seals and information about the safety procedures you follow.<br /><br /><b>Respond</b><br /><br />Both you and your customers know what you want from each other. So it's time to convince visitors – by hook or crook – that they will be making the right decision by buying the products from you. To convince the visitors, you can offer them special discounts, free shipping for certain orders, and reassurances about the quality of the product. If you have a huge queue of happy customers, you can also display their testimonials prominently. In short, this is the stage where you have to convince the visitors to buy from you. Period.</div>
<div style="text-align: justify;">
<br /><b>Evaluate</b><br /><br />If whatever you are doing isn't working, i.e., buyers are still undecided whether to buy from you, you need to ask them point blank about the actual problem. You can use social networking platforms to ask your target audience about what's stopping them. But make sure that the way you ask is funny yet relevant and up to the point.<br /><br />Are you having problems implementing these principles to your store? Contact us. Ydeveloper, a <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">leading provider of eCommerce services</a>, has a strong team of marketers who have helped hundreds of companies optimize their marketing strategy. We can help you too no matter which industry you belong to.</div>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com0Waltham, MA, USA42.3764852 -71.23561130000001642.282663199999995 -71.396972800000015 42.4703072 -71.074249800000018tag:blogger.com,1999:blog-1163150678844309325.post-60764198706413795172014-07-16T02:21:00.000-07:002014-07-16T02:21:10.675-07:00How to Spruce Up your Business' About Us Page<div dir="ltr" style="text-align: left;" trbidi="on">
<br />
<div style="text-align: justify;">
Having an “About Us” page is quite important when you want to connect and build strong relationships with your target audience. It offers you a chance to make an ever-lasting impression on your target audience, and when this is done correctly, it helps you improve sales as well as the loyal base of customers. If you are curious to know how you can create interesting “About Us” page for outstanding sales, read on.<b> </b></div>
<div style="text-align: justify;">
<b> </b></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJdQN6EZlJh3p_RnkulzSAe4aWKMrBhTT8s6QygITsm5tEyj5pssTkdCeiD68EUZCHR_9WPir6SAqlqxCqywE_JzxmEIKI1AJ9OGeso32mTcGIVMvJy0TnWR51MbL1sNxL6-0w1WgmW1Y/s1600/Screenshot+from+2014-07-16+14%253A27%253A57.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJdQN6EZlJh3p_RnkulzSAe4aWKMrBhTT8s6QygITsm5tEyj5pssTkdCeiD68EUZCHR_9WPir6SAqlqxCqywE_JzxmEIKI1AJ9OGeso32mTcGIVMvJy0TnWR51MbL1sNxL6-0w1WgmW1Y/s1600/Screenshot+from+2014-07-16+14%253A27%253A57.png" height="153" width="320" /></a></div>
<div style="text-align: justify;">
<b>Be interesting but honest</b> </div>
<div style="text-align: justify;">
<br /></div>
<div style="text-align: justify;">
Your customers would love to know from whom they are buying. So tell them what you do and what drives you. Talk about what problems you faced and how you solved them.Encourage them to share their stories with you. This will make you more than just a business for your customers. <br /><br /><b>Use consistent voice</b><br /><br />Deciding what to say and how to say are two different things. You can make your words worthless or invaluable by using the right tone of voice. As you want to convert the visitors into paying customers, make sure that the <a href="http://www.ydeveloper.com/about-us.html" target="_blank">About Us page</a> is clear, consistent and distinct. The voice you use in this section should match with the rest of the content, including emails, press releases, white papers and anything else.<br /><br /><b>Introduce the team</b><br /><br />Customers would love to know you and your team. So put up photos of the members who run the business. Mention their background, qualification and experience. If they have any interesting hobby, put that up too. Customers will definitely find it interesting.<br /><br /><b>Put reviews</b><br /><br />The best form of marketing is customers' reviews. As they are honest, they carry more weight. So put up selected reviews on the About Us page. Although from SEO perspective you should have a separate page for customer reviews, putting up few on the About Us page shouldn't hurt.<br /><br /><b>Use illustrations, photos and videos</b><br /><br />Illustrations, photos and videos are way more engaging than simple text. Use them to prominently display a customer testimonial. However, please remember to integrate these elements smoothly or the page will end up looking nonsensical and haphazard.<br /><br /><b>Be unique</b><br /><br />There's no set rule about how your About Us page should look like. Depending on the nature of your business, business model and target audience, you should design the About Us page. Although there are templates available for the same, never use them. Always customize them to set yourself apart from the crowd.<br /><br /><b>Add social media icon buttons</b><br /><br />When you add social media icon buttons for Facebook, Twitter and LinkedIn on the About Us page, you are enabling your users to promote your business on the social networking platform of their choice. And when a customer does this, it has all the potential to go viral.</div>
<div style="text-align: justify;">
<br /><b>Display the page prominently</b><br /><br />Always display the About Us page prominently. Your users shouldn't need to go through the entire website just to know from whom they are buying. You can keep the link for the page at the top of the page – right or left, in a left-hand navigation column or even at the bottom of the home page. <br /><br /><b>Refresh the content</b><br /><br />The worst thing you can do to your business is to offer outdated information to the customers. So as your business evolves, make sure your About Us page reflects the same.</div>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com0Waltham, MA, USA42.3764852 -71.23561130000001642.282663199999995 -71.396972800000015 42.4703072 -71.074249800000018tag:blogger.com,1999:blog-1163150678844309325.post-68822054638094465362014-06-26T02:56:00.000-07:002014-06-26T03:07:15.665-07:00Integrating New Google Analytics Features in your eCommerce Site<div dir="ltr" style="text-align: left;" trbidi="on">
<div style="text-align: justify;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4eJJwVcZGpiQxhUmvZGVgR9ZgnJm6-LCS8IizlRyfB96VT4kSoGDR8WbpLjj8wLImaGwZ5x5-8d_ynJEirhDcJMwLfRst5_v784ZXi1h50Z08ry9i0dBHRm6gmyDbj9oLzJZ6rtfBW2U/s1600/analytics-icon_320x245.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4eJJwVcZGpiQxhUmvZGVgR9ZgnJm6-LCS8IizlRyfB96VT4kSoGDR8WbpLjj8wLImaGwZ5x5-8d_ynJEirhDcJMwLfRst5_v784ZXi1h50Z08ry9i0dBHRm6gmyDbj9oLzJZ6rtfBW2U/s1600/analytics-icon_320x245.jpg" height="151" width="200" /></a>With the rise of eCommerce industry, Google understood that users needed lot more than what it was offering. <a href="http://www.ydeveloper.com/google-analytics-integration.html" target="_blank">Google Analytics Integration for eCommerce</a> traditionally focused on purchase details, including transaction details and product details, which wasn’t enough by the long shot. Consequently, Google recently introduced a host of new features that will help online merchants measure the eCommerce experience they are offering to their shoppers. Through these new features, merchants will gain insights into shopper behavior and conversions; they will be better equipped to understand how far visitors move through the sales funnel before they abandon the shopping carts and for what reason.</div>
<div style="text-align: justify;">
<br /></div>
<div style="text-align: justify;">
<b>Let’s have a look at the features in detail.</b></div>
<div style="text-align: justify;">
</div>
<ul>
<li>Shopping analysis reports: This will help you in creating ideas about how to engage with your content, including viewing products, adding and removing shopping carts, card abandonments and completing transactions.</li>
<li>Overview and product performance reports: This section will provide you details about review and conversion rates of your various products. It will include data about how many products the average transaction includes, the average order value, refunds and information about users who added products to their shopping carts after viewing the product detail pages.</li>
<li>Affiliate code report: Through this report you can track revenue, transactions and average order value associated with affiliated sites.</li>
<li>Order coupon report: This new feature will help you track revenue, transactions and average order value for order-level coupons.</li>
<li>Product coupon report: If you want to see how effective product-level coupons are, this report will be helpful. It will offer you data in terms of revenue, unique purchases and product revenue per purchase.</li>
<li>Internal promotion report: This report is quite helpful if you want to measure the effectiveness of your internal promotions. You can track views, clicks and click-through rate for all your internal promotions.</li>
</ul>
<b>How to get the new features?</b><br />
<div style="text-align: justify;">
Do you want to leverage these new features? Just follow the below-mentioned steps:</div>
<div style="text-align: justify;">
</div>
<ul>
<li>Implement Universal Analytics on your site</li>
<li>Use ec.js plugin to tag your site</li>
<li>Turn on enhanced eCommerce for individual views</li>
</ul>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com2New York, NY, USA40.7127837 -74.00594130000001840.3275957 -74.651388300000022 41.0979717 -73.360494300000013tag:blogger.com,1999:blog-1163150678844309325.post-22200042983330571512014-06-17T05:25:00.000-07:002014-06-17T05:25:05.572-07:00How To Avoid Late Delivery of Products<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal" style="text-align: justify;">
Usually eCommerce merchants are over the moon when they receive tons of orders. This is the case most of the times during holidays. However, just imagine you received thousands of orders for a particular product during holidays and you don't have enough inventory to fulfill all the orders. What will you do? Run helter and skelter to ship the products. Most probably you will contact all your suppliers for the extra inventory. </div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiXqhfqWJHbX_6WRmQ2ZiMbmqLBPOHHoBs3Zt2LCr3AcU-_fqPGEZw1gtJWcMIzOtvXUSX5j4HqHv2VBPyl8XuBhW8sUcoTuAJsSmfQKt8GU7ZYjAyBoZQqJHSlttI8nqPRAyfbzwY4ulo/s1600/How+To+Avoid+Late+Delivery+Of+Products.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="How To Avoid Late Product Delivery" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiXqhfqWJHbX_6WRmQ2ZiMbmqLBPOHHoBs3Zt2LCr3AcU-_fqPGEZw1gtJWcMIzOtvXUSX5j4HqHv2VBPyl8XuBhW8sUcoTuAJsSmfQKt8GU7ZYjAyBoZQqJHSlttI8nqPRAyfbzwY4ulo/s1600/How+To+Avoid+Late+Delivery+Of+Products.png" height="157" title="How To Avoid Late Product Delivery" width="200" /></a>Now just imagine them too running out of the stock? And if you do manage to get the inventory, you will probably ship the orders very late. Then what will be your customers’ reaction? They will be definitely unhappy, and will probably won’t buy from you again. The best way to avoid this happening to you is through the use of inventory software.</div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
With the help of an <a href="http://www.ydeveloper.com/inventory-and-order-management.html" target="_blank">effective inventory software</a>, you can keep track of the inventory level as well as gain real-time information about what’s in stock in which warehouse or storeroom. If you are into manufacturing, you can keep track of your work-in-progress and take an educated guess about the time span of a manufacturing cycle. You can even coordinate with your suppliers to make sure that you never run out of inventory.</div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
If you are a manufacturer with a processing assembly, inventory management system will help you budget working hours for your employees during slack as well as peak period. You can also set production goals as well as measure the productivity of your employees.</div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<b>The benefits of inventory management system are many, including:</b></div>
<ul>
<li style="text-align: justify;">Centralization of inventory and data</li>
<li style="text-align: justify;">Smooth movement of products</li>
<li style="text-align: justify;">Enhanced customer support</li>
<li style="text-align: justify;">Synchronization of sales and inventory</li>
<li style="text-align: justify;">Interlinking of multiple warehouses</li>
<li style="text-align: justify;">Interlinking of multiple stores with inventory</li>
<li style="text-align: justify;">Automatic alerts whenever inventory goes below the desired level</li>
<li style="text-align: justify;">Integration with shipping capabilities</li>
<li style="text-align: justify;">Access to historical sales data</li>
<li style="text-align: justify;">And more</li>
</ul>
<div style="text-align: justify;">
Are you looking for such inventory management system? If so, do consider your requirements very carefully before making any purchase. Once you know what your requirements are, compare it with the features offered by the software that you were considering to buy. If your requirements are fulfilled, then only go for that software.</div>
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<span style="text-align: left;">Need more help to make a decision? Contact us Ydeveloper.</span></blockquote>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com1New York, NY, USA40.7127837 -74.00594130000001840.3275957 -74.651388300000022 41.0979717 -73.360494300000013tag:blogger.com,1999:blog-1163150678844309325.post-65244599654394997502014-05-13T04:54:00.000-07:002014-05-13T04:57:23.626-07:005 Tips to Boost Your eCommerce Revenues<div dir="ltr" style="text-align: left;" trbidi="on">
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eCommerce industry is expanding by leaps and bounds. There’s no two ways about it. More shoppers are turning to online sources for information before making a decision of buy offline. According to a recent MIT study, 80% of store shoppers checked prices online and one-third accessed the price information through their mobile devices while they were browsing in the physical stores.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjDEMiF0p7QPB889nUx1QK1uoWEtR9AKNDEyX5VtRu6oLOBbo-Gi2I24pE9okPV3e4v-YP2X6KiuZTNSqEYtzkN-1JRgZupIzC6Zv3X9yaiyLooiQDCHz0V699WPkbIInObKWgtNzQODfI/s1600/business-increase-revenue.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="How to Increase eCommerce Sales" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjDEMiF0p7QPB889nUx1QK1uoWEtR9AKNDEyX5VtRu6oLOBbo-Gi2I24pE9okPV3e4v-YP2X6KiuZTNSqEYtzkN-1JRgZupIzC6Zv3X9yaiyLooiQDCHz0V699WPkbIInObKWgtNzQODfI/s1600/business-increase-revenue.png" height="181" title="Tips to Boost Your eCommerce Revenues" width="200" /></a></div>
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Many shoppers visit brick-and-mortar store when they want to see their online choices in the flesh before buying it.</div>
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You can use the following tips to leverage this evolving trend and boost the sales.</blockquote>
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<li style="text-align: justify;"><b>Merge online and offline shopping:</b> Looking at the evolving trend of using online data while shopping in physical stores, the merging of online and offline shopping experience becomes a necessity. The omni-channel shopping structure will let the eCommerce merchants have an edge over their competitors. Let your customers order clothes online and pick it up in the store, or vice versa when something isn’t available in the store can be bought online and shipped to the customers’ home.</li>
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<li style="text-align: justify;"><b>Offer the right product to the right customer: </b>How will you feel if you visit your most frequented store and get treated like a new customer? Baffled, right? So don’t make your customers feel the same way. Instead, have a look at the customer’s past shopping history and direct them toward the page/section that interests them the most. This will be specifically helpful for those shoppers who want to browse less and find more.</li>
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<li style="text-align: justify;"><b>Leverage data:</b> If you wish to stop your customers from going to the competitors, you can do so by using location-based technology that will tell you where your shopper is. Once you get this information, you can send attractive offers to them before they finalize the purchase at your competitor’s store.</li>
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<li style="text-align: justify;"><b>Use mobile: </b>According to the Custora High-Growth eCommerce Index, 40% of online shopping during Black Friday 2013 was done through mobile devices. So make your designs optimal that can be rendered on any device, including tablet and smartphones. Create apps that encourage sharing of product information.</li>
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<li style="text-align: justify;"><b>Customization: </b>Personalization is the key to happy customers, especially for high-end customers or big-ticket sales. So guide your customers to the exact location of their interest when they visit your online/offline store. Also, you can let your consumers modify the product you are offering according to their wish – provided you have the capabilities to execute the modifications asked for. For example, if you are selling Tees, let the customer order the color of their choice or let them add designs of their choice.</li>
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Customization is the key to boost eCommerce sales. Thus, Let's try <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">e-Smart eCommerce Suite from Ydeveloper</a>, a best model to increase revenue from your eCommerce website.</div>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com7New York, NY, USA40.7056308 -73.978003540.3204428 -74.6234505 41.0908188 -73.3325565tag:blogger.com,1999:blog-1163150678844309325.post-85618690708652986402014-04-11T23:39:00.000-07:002014-04-11T23:44:58.904-07:00Bitcoin: All That You Need To Know<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://customized-ecommerce.blogspot.com/2014/04/bitcoin-all-that-you-need-to-know.html" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Bitcoin: All That You Need To Know" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhfNuP6OM3r12JJGgROUO-jz6zLI3N_GDo3l7FUVqOUAPkDWLGqwlH2jm5O3z2mf3LCA7SmsJ6z3RtLb3NKHj3vZ5LEqlfuS4qe2xf8SqDwEChLWUlzSXrNltzdP6APEoWRp7xQ6mkBGMRr/s1600/what-si-bitcoin.png" height="200" title="Bitcoin: All That You Need To Know" width="200" /></a>After hearing Bitcoin's name time and again, if you are wondering what on the earth is Bitcoin, continue to read.</div>
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Started in 2009 right after financial crisis, <a href="http://en.wikipedia.org/wiki/Bitcoin" rel="" target="_blank">Bitcoin</a> is best known as digital currency. It's a peer-to-peer payment system, which doesn't require middle men or banks to facilitate the transaction. This minimizes transaction costs for the parties involved. When you pay or get paid in Bitcoin, the transaction will be recorded on the ledger and then confirmed by the computers after its complex verification process. Meaning, there are no parties tracking your Bitcoin transactions.</div>
<br />
<a href="http://customized-ecommerce.blogspot.com/2014/04/bitcoin-all-that-you-need-to-know.html" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em; text-align: justify;"><img alt="Bitcoin: Date of introduction" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjufCi_fQaGH5IDV9StL8r3eUTrqbTKQf-JC9m1ziYerHmxQjp-AeJNimHfTd4gO3ZOzqeZbyV6GsRrK5h2R5Jglo495Cmy08AK39SZ0ZTodSmSTgkl8SXjg8br6b2smYEG-2jDW_Ed6TmL/s1600/bitcoin.PNG" height="155" title="Bitcoin: Date of introduction" width="200" /></a>To use Bitcoin, you need to install a Bitcoin wallet app on your phone or computer, and then buy Bitcoin currencies from a Bitcoin exchange. Once you have Bitcoin currency in your wallet, you are set to initiate Bitcoin transactions. </div>
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As Bitcoin was established in the wake of financial crisis, many believe that it was sort of a critique of the modern financial system. The jury, however, is still out whether Bitcoin is safe. Let's have a look at pros and cons of Bitcoin.</div>
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<b>Pros:</b></div>
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<li><b>Low transaction costs</b>: As no middlemen or banks are involved in the transaction, merchants - specifically small businesses - can lower their bank transaction costs.</li>
<li><b>Privacy</b>: The information about the transactions are only known by the parties involved. So none of the authorities, including IRS or federal agencies, have access to the transaction details.</li>
<li><b>No bank accounts needed</b>: As Bitcoin do not need bank accounts, it can be used by people in developing countries who might have cell phones but no bank account.</li>
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<b>Cons:</b></div>
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<li><b>Security</b>: Recent cyber-attacks on Bitcoin has highlighted the fact about how vulnerable Bitcoin is to hackers. Also, once you lose your money to a hacker, there's no way of getting them back as it can't be traced easily.</li>
<li><b>Insurance</b>: As Bitcoin is not regulated by FDIC, there's no FDIC insurance to cover your losses in case you lose money.</li>
<li><b>Unregulated</b>: Bitcoin is relatively unregulated, making it a hothouse of illegal activities, including tax evasion and money laundering. </li>
<li><b>Volatility</b>: Bitcoin price is highly volatile. Couple of years back, it was trading at about $5, a year ago at $100, few months ago more than $1,000 and now $448. So you never know what will be the value of your bitcoins after a month from today.</li>
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<b style="text-align: justify;"><u>Future of Bitcoin</u></b><br />
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Until the recent cyber-attacks, the future of Bitcoin was quite bright. However, that's not the case anymore. Apart from the fear of hackers, various regulatory authorities are mulling if they can regularize the exchange. The Treasury is worried about the illegal activities that can be done through Bitcoin; while IRS considers Bitcoin as property and not currency. Federal Reserve Chairman Janet Yellen has been very vocal about Fed's jurisdiction, stating that it doesn't have any authority to regulate it. </div>
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<b><u>Bitcoin Acceptance by eCommerce Merchants:</u></b></div>
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Usually when customers are purchasing products from anywhere on the planet, they are worried about the acceptance of currency and then the prevailing exchange rate. Here are the Pros and Cons, if you planning Bitcoins for your eCommerce website or business. There are many open source Bitpay Plugins are available that can be integrated with your existing custom eCommerce platform (e.g. <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">e-Smart eCommerce Suite</a>) to allow Bitcoin for payments.</div>
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<b>Pros</b>: </div>
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<li>eCommerce business can increase their customer base with this universally accepted payment solution.</li>
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<b style="text-align: justify;">Cons</b><span style="text-align: justify;">: </span><br />
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<ul>
<li>You online store should not be limited by Bitcoin. Instead of accepting the Bitcoin, consumers are also looking for more than this electronic currency.</li>
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</div>Anonymoushttp://www.blogger.com/profile/08599234450965286637noreply@blogger.com0San Francisco, CA, USA37.7749295 -122.4194155000000137.373502 -123.06486250000002 38.176356999999996 -121.77396850000001tag:blogger.com,1999:blog-1163150678844309325.post-21649242759119103022014-03-13T06:07:00.001-07:002014-03-13T06:16:37.750-07:00Top 10 Mistakes to Avoid While Developing Yahoo! Store<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhTEc9giqyiOMojQx5W7vSLmZhIlXWZxuutSNBa6FuJ6s0oyIr_Xr012hwpCAm2kmS7zAMynM29vIkSAvmNJYffD2-cMwanmDaMeXwdWpPKAWefOPRrhsPpE52ZGaq-eL2VFJa0QHkUtGM/s1600/yahoo-store-development-tips.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Yahoo Merchant Solution Development Tips" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhTEc9giqyiOMojQx5W7vSLmZhIlXWZxuutSNBa6FuJ6s0oyIr_Xr012hwpCAm2kmS7zAMynM29vIkSAvmNJYffD2-cMwanmDaMeXwdWpPKAWefOPRrhsPpE52ZGaq-eL2VFJa0QHkUtGM/s1600/yahoo-store-development-tips.jpg" title="Yahoo Merchant Solution Development Tips" /></a></div>
<b>Yahoo! Store</b> is the best marketing vehicle to connect with the online audience. In fact, you can be in touch with your customers 24x7. Nonetheless, there are mistakes to be avoided while building a feature-rich Yahoo online store; mistakes that can really put your site’s existence in danger. </div>
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Here <b>Ydeveloper </b>presents top 10 mistakes, which you should definitely avoid, if you are really keen on making your mark in the area of <a href="http://www.ydeveloper.com/yahoo-store-design-and-development.html" target="_blank">Yahoo Store design and development</a>.</div>
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<a href="http://smallbusiness.yahoo.com/ecommerce" rel="nofollow" target="_blank">Yahoo Merchant Solution</a> is one of the best channel of selling attracts traffic in greater number as compare to others. However, there are many things to take into account while setting up an ecommerce store to enhance your sales potential. To run a successful eCommerce site it’s important to avoid these mistakes. </div>
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<u><b>Keep your Yahoo! eCommerce headaches at bay with Ydeveloper:</b></u></div>
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<b>1] Improper Domain Name</b></div>
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Domain names should indicate what your business stands for. It should be easy to spell and reflects the business image as well. It should not be something that misleads clients and businesses.</div>
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<b>2] Lack of Keywords</b></div>
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To run your ecommerce business successfully, it should have significant web presence. The best way to achieve this is through use of keywords. A keyword guides a visitor/customer from the search engine to your site. Associate yourself with a good web design company to ensure that your webpage has all the required keywords to attract your target audience.</div>
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<b>3] Not Meeting the Demands of Consumers</b></div>
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Internet is the best place to kick-start a business at low-cost. However, the business will be able to survive and make profits only if the products sold on such sites meet the demand of the consumers.</div>
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<b>4] Shying off from Seeking Assistance</b></div>
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The ecommerce owner may be a jack of trades, but lack of specialization may prove detrimental So business owners should seek assistance in areas where they lack the required expertise. It can be in the areas of marketing, accounting, etc. </div>
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<b>5] Lack of Dedication</b></div>
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Just like brick-and-mortar store, an online business requires dedication and effort. The owners may have to work 24X7 and even on weekends. They have to come up with innovative marketing strategies, right products, etc. So lack of dedication won’t work.</div>
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<b>6] Overlooking Website’s Layout</b></div>
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You should give enough time and consideration while building a layout. An ideal layout should be simple and clean, giving more emphasis to products. It should grab visitor’s attention. Avoid flashy designs because it draws attention away from the products.</div>
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<b>7] Lack of Services and Products</b></div>
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Many ecommerce businesses are happy selling limited products, oblivious to the fact that they are losing customers. Visitors may purchase at the first visit, but may not come back for more. Adding more products is the best way out to attract more traffic.</div>
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<b>8] Lack of Funding</b></div>
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Traditional businesses may require massive funding, but not ecommerce business. That’s not to say that ecommerce businesses require no funding. It requires start-up money, at least for purchasing domain name and marketing etc. The type of money required will depend on the type of business started.</div>
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<b>9] Lack of Business Plan</b></div>
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Just like traditional businesses, online businesses should follow a proper business plan.<br />
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The plan should talk about the vision and mission of the business as well as five and ten year goals. Even advertising and marketing ideas should form part of this plan. It should also cover potential risk factors the businesses may face and how to deal with them.</div>
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<b>10] Not bringing a Professional Web Agency on board</b></div>
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A website needs a professional look. A poorly designed website by amateur designers can affect your business prospects. Since professional website agencies have trained web designers who are skilled at creating attractive and highly-functional websites, which helps create a good impression on the minds of the consumers.</div>
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No doubt, an ecommerce business gives a boost to your traditional business. However, avoiding the aforesaid mistakes will ensure that the business venture is on the road to success.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com0New York, NY, USA40.7143528 -74.005973140.3291648 -74.65142010000001 41.0995408 -73.3605261tag:blogger.com,1999:blog-1163150678844309325.post-7639612048919918392014-02-24T05:05:00.000-08:002014-02-24T05:14:01.271-08:0010 Secret Tips for eCommerce Website Growth to Keep Eye On<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiRZJV7mRorlWIDVWlIfMi1Hl64RnBnPTS2dSJ5e0e1W2uHc51_eE7hFnOuz1auVwm8fqwHtomedWhTcL1s6-7WFAcABwT7DZutSW3ltHsMKt6DzSZSdiF6KTf_dGG8pF12RLZvUDjcmjE/s1600/ecommerce-design-tips.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><span style="font-family: Times, Times New Roman, serif;"><img alt="eCommerce website building tips" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiRZJV7mRorlWIDVWlIfMi1Hl64RnBnPTS2dSJ5e0e1W2uHc51_eE7hFnOuz1auVwm8fqwHtomedWhTcL1s6-7WFAcABwT7DZutSW3ltHsMKt6DzSZSdiF6KTf_dGG8pF12RLZvUDjcmjE/s1600/ecommerce-design-tips.jpg" height="150" title="eCommerce website building tips" width="200" /></span></a></div>
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<span style="font-family: Times, Times New Roman, serif;">I want to draw your attention towards creating a best eCommerce website. I will not go deep into the registration process of domain, hosting and so on. But, I can certainly point out few best tips for building a custom eCommerce website from scratch. Moreover, these tips help you in finding the <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">best custom eCommerce platform</a> as well.</span></div>
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<span style="font-family: Times, Times New Roman, serif;">Here are the tips, hope you are excited to see all these eCommerce tips...</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">1. Set your business plan:</span></b></div>
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<span style="font-family: Times, Times New Roman, serif;">As with any business, you need to know what to sell and whom to sell. This will define how to present your products.</span></div>
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<span style="font-family: Times, Times New Roman, serif;">On the internet there is another great advantage in understanding the right questions of your target audience will help produce unique and quality content. This is important because it can make you stand search engines by increasing their visits and enabling more sales.</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">2. Describe your products as well:</span></b></div>
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<span style="font-family: Times, Times New Roman, serif;">If you think you can just copy the description that comes along in the product manufacturer's website or institutional rethink box.</span></div>
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<span style="font-family: Times, Times New Roman, serif;">If your content is equal to all, how do you expect to stand out in the search engines? Search engines (Google and Bing) do not like duplicate content and may even penalize your site, in addition, if someone is looking for information of a particular product on the web is because you have an interest in that particular product.</span><br />
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<span style="font-family: Times, Times New Roman, serif;">Try features related to Product/Item page enhancement in your site as follow:</span></div>
<ul style="background-color: white; margin: 0px; padding: 0px; text-align: start; width: 750px;">
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/product-listing-with-pagination.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Listing with pagination"><span style="font-family: Times, Times New Roman, serif;">Product Listing with pagination</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/customized-tooltips-at-product-level.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Customized ToolTips at Product Level"><span style="font-family: Times, Times New Roman, serif;">Customized ToolTips at Product Level</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/product-comparison.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Comparison"><span style="font-family: Times, Times New Roman, serif;">Product Comparison</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/product-snap-shop.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Snap shop"><span style="font-family: Times, Times New Roman, serif;">Product Snap shop</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/product-tags-like-new-hot-item.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Tags like New, Hot Item etc."><span style="font-family: Times, Times New Roman, serif;">Product Tags like New, Hot Item etc.</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 320px;"><a href="http://www.ydeveloper.com/cross-sell-items-like-accessories.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Cross Sell items like Accessories"><span style="font-family: Times, Times New Roman, serif;">Cross Sell items like Accessories</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 320px;"><span style="font-family: Times, Times New Roman, serif;"><a href="http://www.ydeveloper.com/related-products.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Related Products">Related Products</a> and more at Ydeveloper.com</span></li>
</ul>
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<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">3. Image is everything:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b></div>
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<span style="font-family: Times, Times New Roman, serif;">How many times a well-fitted window not attracted you to the store? </span></div>
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<span style="font-family: Times, 'Times New Roman', serif;"><br />
</span> <a href="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/product-options-wise-images-and-details-screenshot.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Image Optimization in eCommerce Site" border="0" src="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/product-options-wise-images-and-details-screenshot.jpg" height="146" title="Image Optimization in eCommerce Site" width="200" /></a><span style="font-family: Times, 'Times New Roman', serif;">On the internet is even worse! The design of your store and product image greatly influence the purchase, remember that the customer will not have the touch, will not feel the smell and in most cases they could not use the product. It has nice pictures in all possible angles and colors, zoom to see more closely, product videos, so put everything if possible!</span></div>
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<span style="font-family: Times, Times New Roman, serif;"><br />
</span> <span style="font-family: Times, 'Times New Roman', serif;">Try features related to Image optimization in your site as follow:</span><br />
<ul style="background-color: white; margin: 0px; padding: 0px; text-align: start; width: 750px;">
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/product-image-alt-and-title-tags.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Image Alt & Title tags"><span style="font-family: Times, Times New Roman, serif;">Product Image Alt & Title tags</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 320px;"><a href="http://www.ydeveloper.com/product-images-zoom.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Images Zoom"><span style="font-family: Times, Times New Roman, serif;">Product Images Zoom</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 320px;"><a href="http://www.ydeveloper.com/multiples-images.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Multiples Images ( up to 4 Images)"><span style="font-family: Times, Times New Roman, serif;">Multiples Images ( up to 4 Images)</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 320px;"><span style="font-family: Times, Times New Roman, serif;"><a href="http://www.ydeveloper.com/product-options-wise-images-and-details.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Product Options wise Images & Details">Product Options wise Images & Details</a> and more!</span></li>
</ul>
</div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b> <b><span style="font-family: Times, Times New Roman, serif;">4. Earn social reputation:</span></b></div>
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<span style="font-family: Times, Times New Roman, serif;">Most simply believe that open a twitter account and create a Facebook page will solve everything, but in the end only gets "flooded timeline" of their customers and they have no idea how to grow the community. If you think about using social networks to increase exposure of your business, then use the truth to understand the customers, know what they want and what they expect as well as feedback on how you can improve the lives of these people.</span></div>
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</span></div>
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<span style="font-family: Times, Times New Roman, serif;">Take examples of Oreo and Coca Cola, see how they are using such networks to engage with their customers, potential visitors etc.</span></div>
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</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">5. More content = more channels = more sales:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">Okay it's not that simple, though much of it is true, more content allows you to index more pages, search engines love large sites, in addition, to diversify content on social networks can also bring visitors. Just remember that not only have worth much, it has to have quality.</span><br />
<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b> <b><span style="font-family: Times, Times New Roman, serif;">6. Google Analytics is your best friend:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
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<a href="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/basic-google-analytics-setup-screenshot.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Times, Times New Roman, serif;"><img alt="Google Analytics Setup for eCommerce Site" border="0" src="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/basic-google-analytics-setup-screenshot.jpg" height="161" title="Google Analytics Setup for eCommerce Site" width="200" /></span></a><span style="font-family: Times, Times New Roman, serif;">Imagine receiving reports where it came from every user, knowing that he typed keyword in search engine, which he accessed pages to complete the purchase? A good (and well customized) web analytic tool does this and more.</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">There are several other web analytic tools on the market, but Google Analytics is free and best in the beginning, learn how to use it or let's hire a professional.</span><br />
<span style="font-family: Times, Times New Roman, serif;"><br />
</span> <span style="font-family: Times, 'Times New Roman', serif;">Try features related to Search engine optimization in your site as follow:</span><br />
<div>
<ul style="background-color: white; margin: 0px; padding: 0px; text-align: start; width: 750px;">
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/basic-google-analytics-setup.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Basic Google Analytics Setup"><span style="font-family: Times, Times New Roman, serif;">Basic Google Analytics Setup</span></a></li>
</ul>
</div>
<div>
<ul style="background-color: white; margin: 0px; padding: 0px; text-align: start; width: 750px;">
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/advanced-google-analytics.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Advanced Google Analytics "><span style="font-family: Times, Times New Roman, serif;">Advanced Google Analytics</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/google-sitemap.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Google Sitemap "><span style="font-family: Times, Times New Roman, serif;">Google Sitemap</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/feed-management.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Feed Management"><span style="font-family: Times, Times New Roman, serif;">Feed Management</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 8px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 10px 0px 15px; width: 345px;"><a href="http://www.ydeveloper.com/seo-friendly-url.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="SEO Friendly URL"><span style="font-family: Times, Times New Roman, serif;">SEO Friendly URL</span></a></li>
</ul>
</div>
</div>
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<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">7. Free Shipping:</span></b></div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/shipping-integration-screenshot.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Times, Times New Roman, serif;"></span></a></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/shipping-integration-screenshot.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Shipping Integration in eCommerce Site" border="0" src="http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/shipping-integration-screenshot.jpg" height="136" title="Shipping Integration in eCommerce Site" width="320" /></a></div>
<span style="font-family: Times, Times New Roman, serif;">Many people give up at the last minute because it realizes that the shipping fee is too high to purchase and, remember this is a deciding factor in the purchase.</span><br />
<span style="font-family: Times, 'Times New Roman', serif; text-align: left;"><br /></span>
<span style="font-family: Times, 'Times New Roman', serif; text-align: left;">Try features related to Shipping integration in your site as follow:</span><br />
<ul style="background-color: white; list-style: none; margin: 0px; padding: 0px; text-align: start; width: 750px;">
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 7px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 0px 0px 15px; width: 235px;"><a href="http://www.ydeveloper.com/shipping-integration.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Shipping Integration"><span style="font-family: Times, Times New Roman, serif;">Shipping Integration</span></a></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 7px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 0px 0px 15px; width: 235px;"><span style="line-height: 18px; text-align: justify;"><a href="http://www.ydeveloper.com/update-quantity-and-check-inventory.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Update Quantity & Check Inventory"><span style="font-family: Times, Times New Roman, serif;">Update Quantity on the fly</span></a></span></li>
<li style="background-image: url(http://198.61.154.36/CorporateSites/Ydeveloper/theme/blue/page-images/content-bullet.jpg); background-position: 0% 7px; background-repeat: no-repeat no-repeat; line-height: 22px; list-style: none; margin: 0px 0px 0px 9px; padding: 0px 0px 0px 15px; width: 235px;"><span style="line-height: 18px; text-align: justify;"><span style="font-family: Times, Times New Roman, serif;"><a href="http://www.ydeveloper.com/advanced-mini-cart.html" rel="nofollow" style="border: none; color: #0069b8; cursor: pointer; outline: none;" title="Advanced Mini Cart">Advanced Mini Cart</a> and more!</span></span></li>
</ul>
</div>
<div style="text-align: justify;">
<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b> <b><span style="font-family: Times, Times New Roman, serif;">8. Be straight like a punch in the mouth:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
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<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">Believe me, your customer will probably find many interruption when they come into your store, after all you are responsible to clear all such interruptions and offer them a best product in best price with excellent after sale service.</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">A banner in the middle of the buying process can make it run away from your site and ends up falling on the competitor's site. Think about it when you have a "great idea" to put ads within your site without interruptions.</span></div>
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<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
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<b><span style="font-family: Times, Times New Roman, serif;">9. Identify a point of your strength:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
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<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">In the physical world, a store with a good (well located) commercial point can be the difference between an average business and other exceptional on the internet where everything is a few clicks away, the smallest difference can do damage.</span></div>
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<span style="font-family: Times, Times New Roman, serif;"><br />
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<span style="font-family: Times, Times New Roman, serif;">What does your store has that makes it worthwhile? </span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">What is its unique quality that makes you stand out from the crowd? Think about it.</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
<div style="text-align: justify;">
<b><span style="font-family: Times, Times New Roman, serif;">10. Test everything you can:</span></b></div>
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<b><span style="font-family: Times, Times New Roman, serif;"><br />
</span></b></div>
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<span style="font-family: Times, Times New Roman, serif;">You can create variations of product pages and simply compare which have a higher conversion rate, is most effective when generating a sale.</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;"><br />
</span></div>
<div style="text-align: justify;">
<span style="font-family: Times, Times New Roman, serif;">One way to do this is through A / B testing, but there are others and I will not dig into more. The important thing here is that, through this type of testing, you can simply compare what works best for your business gradually.</span></div>
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<span style="font-family: Times, Times New Roman, serif;">Remember that small details make a big difference!</span></div>
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<span style="font-family: Times, Times New Roman, serif;">Finally, and not least, keep reading our blog and share your thoughts.</span></div>
</div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com6Florida, USA27.6648274 -81.51575350000001720.4843744 -91.842902000000009 34.8452804 -71.188605000000024tag:blogger.com,1999:blog-1163150678844309325.post-74756088241236868992014-01-24T01:56:00.001-08:002014-01-24T02:04:27.230-08:00The Ultimate Ways to Win Trust of your Online Shop Customers<div dir="ltr" style="text-align: left;" trbidi="on">
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One of the key factors to successfully sell on the Internet, is trust. To surge this significant facet is an important step towards growing sales. But how do I cope to win as an online shop, the self-confidence of potential customers, and thus produce more sales?</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFSamiu_A6kD4o0v2_dFG4TpztA4mPvgEhjSmi2GyFG3iQbd3sG5F7EcKICha8GKAzcORzip5ep9MoP1SllXxb3U1hXyYIP4dVyUJJHUjDJbLtaaDkdB3HafZylieNTZoZmIpqkfSgEEQ/s1600/how-to-win-trust-customers.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="How to win customer's trust" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFSamiu_A6kD4o0v2_dFG4TpztA4mPvgEhjSmi2GyFG3iQbd3sG5F7EcKICha8GKAzcORzip5ep9MoP1SllXxb3U1hXyYIP4dVyUJJHUjDJbLtaaDkdB3HafZylieNTZoZmIpqkfSgEEQ/s1600/how-to-win-trust-customers.jpg" title="How to win customer's trust" /></a>Above all, start-up <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html">eCommerce website</a> face the difficulty to win the confidence of prospective buyers. In a new online store, no experience of pleasing customers are available that could make a purchasing decision easier.<br />
<b><u><br /></u></b>
<b><u>Customers trust customers:</u></b><br />
<br />
Look at the store. If it is designed with the features that allows customers to add their reviews about your store, product and services – this will create a trust. Many customers usually check the reviews and feedback provided by other customers. Along with these signals, customers also looking for <b>trust seals</b> if integrated on the site. This is a significant step by site owner to add such certification, security and other similar seals.</div>
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Further, customer also look at the likes, comments on the major social networks. Facebook comes top on the list. Twitter and Google+ are next to be followed by them. The social media reputation of your site and brands is extremely important here.</div>
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Above all, the mix of such reviews are absolutely more important to create trust.</div>
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<b><u>Inform instead of hide:</u></b></div>
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<a href="http://www.ydeveloper.com/blog/ecommerce/trust-seals-to-encash-the-trust" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Trust Seals to Encash the Trust" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjpSeUl0xayTHLNIdAyUPewlYvC_BCrK18WFZBV2VdqQbV2X5ncn7VNqUFbbf-6wV3aj-RvZYkxy5JZuMQDzKBh9AxdesAtKVPs-q_iGGYKRXDSFVWFbxAekQcizMlY1aP2OTsPX2dFegg/s1600/security-seals.jpg" height="200" title="Trust Seals to Encash the Trust" width="127" /></a>The most important element to keep the customer at all on his side, is the design of the <a href="http://www.ydeveloper.com/blog/ecommerce/essential-elements-for-an-item-page" rel="nofollow">product detail page</a>. This information should be as rich as possible and not force the user to acquire desired or needed information on a separate page. The visual appearance is important only secondary. Of course, the shop should make a clean, modern and contemporary impression. But only if product, price and information are correct, the first one is managed.</div>
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Try to use the product descriptions in a way that it emotionally attach with the users and feel free to buy. A significant part of the purchasing decision is caused by the activation of feelings. Create pictures in the mind and encourage the head to the cinema.<br />
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<b><u>To summarize again:</u></b></div>
<ul style="text-align: left;">
<li style="text-align: justify;">Create a value with respect. </li>
<li style="text-align: justify;">Logo is closely affect the customers feeling.</li>
<li style="text-align: justify;">Provide a good product presentation using different high-quality pictures as possible and make an informative and meaningful product detail page.</li>
<li style="text-align: justify;">Specify your pricing policy.</li>
<li style="text-align: justify;">Display retail price and sale price clearly that demonstrates amount of pricing benefits one can avail from the product.</li>
<li style="text-align: justify;">Put Trust elements in the form of certificates or seals.</li>
<li style="text-align: justify;">Ask for rating and add comment feature ready to use.</li>
</ul>
<span style="text-align: justify;">If you follow these few points you have created a value for your customers and trust will be automatically built.</span></div>
Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com2Utah, USA39.3209801 -111.0937311000000133.0518081 -121.4208796 45.5901521 -100.76658260000002tag:blogger.com,1999:blog-1163150678844309325.post-7011985025763153912013-12-11T04:42:00.001-08:002013-12-11T04:44:59.730-08:00How to boost Sales with eCommerce Integration during Christmas<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://www.ydeveloper.com/ecommerce-features.html" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="New eCommerce Feature Integration in Christmas" border="0" height="268" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEioYKfAFvaeDb23m4zq2wttpX3X_gsSrcyCvVFZRcj7XqIjHvDV-zyVE63BVqFnxNofP9z_UBmkQjDSxR7QGJXvLTkaI7Xc5LdtOOWB_qEfiYL-LEpDogVzXjKRsk1TMDLH7FoqhbNsNSbI/s400/ecommerce-integration-during-christmas.png" title="New eCommerce Feature Integration in Christmas" width="400" /></a></div>
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Are you running an eCommerce site, but have been struggling for some time to streamline different processes? Then look no further, <a href="http://www.ydeveloper.com/"><span id="goog_1144003324"></span>Ydeveloper<span id="goog_1144003325"></span></a> provides different types of <b>eCommerce integration services</b> specially to boost sales in your store during Christmas that are sure to simplify and organize your eCommerce site. </div>
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It is said that the efficiency of an eCommerce shop depends on the effectiveness of eCommerce features integration. If the eCommerce integration has been thoughtfully planned and executed, the online businesses would run like well-oiled machines. Ydeveloper will help you achieve just that.</div>
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Types of eCommerce integration presented <span style="text-align: left;">by Ydeveloper include: </span></div>
<ul style="text-align: left;">
<li style="text-align: justify;">Backend Integrations</li>
<li style="text-align: justify;"><a href="http://www.ydeveloper.com/ecommerce-shipping-and-payment-management-features.html" rel="nofollow">Shipping Service Rate Integration</a></li>
<li style="text-align: justify;">Online Payment Service Integration</li>
<li style="text-align: justify;">Web Site Traffic Analysis Tools Integration</li>
<li style="text-align: justify;">Integration with Other Sales Channels<span class="Apple-tab-span" style="white-space: pre;"> </span></li>
</ul>
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With Ydevelopers’ eCommerce Integration services, small, medium and large sized companies can look forward to saving their time, money and resources.</div>
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It is inexpensive and has different types of integration for different business requirements. Moreover, you can put the processes on an auto-pilot mode. So it will be a big blessing for small and medium sized businesses.</div>
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Likewise, companies with sizably larger traffic can manage their shipping and payment orders easily. The service is ideal for different organizations such as health care providers, R&D firms, web design companies etc. </div>
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There are many companies offering a host of eCommerce integration services during holiday seasons at reasonable prices. However, choose an eCommerce provider that provides solutions as per your requirements and also supports you even after the integration process is over and done with. </div>
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Ydeveloper has been a leading player in eCommerce development. The company offers a host of services including web development, design services, SEO marketing, mobile application, content management etc. Their services are affordable and help online companies accelerate profits. Trust them for your eCommerce integration services.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com1United States37.09024 -95.712891000000013-41.116323 99.052733999999987 90 69.521483999999987tag:blogger.com,1999:blog-1163150678844309325.post-36429372004697165102013-10-02T22:24:00.002-07:002013-10-02T22:59:48.739-07:00Prop Up Your Ecommerce Store For Holidays<div dir="ltr" style="text-align: left;" trbidi="on">
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Most of the ecommerce stores see their sales peak during the holiday season. Black Friday and Cyber Monday are the festivals that alone can change the fate of your store’s balance sheet. You too can make the most of these festivals by planning holiday marketing for your store without any further delay. You may <a href="http://www.ydeveloper.com/redesign-and-optimize-yahoo-store.html">redesign or optimize your store</a>.</div>
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Following are the <a href="http://www.ydeveloper.com/blog/ecommerce/how-to-set-up-your-webstore-for-holiday-shopping" rel="nofollow">few tips</a> to make your ecommerce store attractive and engaging:</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiyXv5aNNScZTiTu58dxqEhyx7159fLSSr4xtRjOFTZwonxlXT6vgDY4tM5Q1kZeeCTuO64ckeBKry8i2gbQ35jkzGfsz8tDRtFhLoAzSJEbSTvy_gnZdlY1YX-nOTSqM-raB12iMr-tS8/s1600/ecommerce-holiday-marketing.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Is your store ready for online holiday shopping?" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiyXv5aNNScZTiTu58dxqEhyx7159fLSSr4xtRjOFTZwonxlXT6vgDY4tM5Q1kZeeCTuO64ckeBKry8i2gbQ35jkzGfsz8tDRtFhLoAzSJEbSTvy_gnZdlY1YX-nOTSqM-raB12iMr-tS8/s1600/ecommerce-holiday-marketing.jpg" title="Holiday eCommerce Tips for Store Owner" /></a><b>Gift Guide:</b> This guide will help your customers in making their shopping decisions. Be it buying gifts for family, friends or co-workers, the guide should offer a range of gift ideas. You can offer this guidance in the form of tutorials, blog posts or articles. You can decide the form according to the nature of your business.</div>
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<b>Shipping Calendar:</b> The task of buying gifts for your loved ones doesn't end with just buying. They need to know when the products will reach them. If they have opted for customization, you even need to tell them how much time the customization will take and how much time the shipment will. This will help your customers chart their shopping schedule.</div>
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<b>Special Discounts:</b> Of course you need to offer special discounts during Black Friday and Cyber Monday because doing otherwise would be sacrilege. If you are unwilling to offer discount on each and every product of yours, you can either create special deals or offer special discounts on selected items.</div>
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<b>Assistance: </b>Set yourself apart from the competition by offering instant aide to your customers. You can either add special phone numbers wherein customers can call you with their questions or you can add live chat for that.</div>
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<b>Refresh Product Descriptions: </b>As your store is going to see the highest number of footfalls during holidays, it would pay to refresh the product description with the latest information and customers’ reviews.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com7California, USA36.778261 -119.4179323999999823.886873 -140.07222939999997 49.669649 -98.763635399999984tag:blogger.com,1999:blog-1163150678844309325.post-86626565644583980262013-09-13T05:32:00.000-07:002013-09-13T05:32:40.102-07:00Why eCommerce on Cloud is good during holiday season?<div dir="ltr" style="text-align: left;" trbidi="on">
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With holiday season around the corner, these are critical times for e-Commerce companies. It’s time to get their acts together with email campaigns, new landing pages, merchandising strategies, inventory planning and so on. Since huge traffic spikes are anticipated, the technical teams are expected to be on their toes 24x7. They have to support the rapid increase in visits and database calls; ensure that new projects are launched quickly and that systems are secure, all within the stipulated budgets.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEihqoxsJnkx5ePIJrgWMX-pxD4Oyh-vjCIfWWuOnsI1F84alE7U4Tqtf5XdaWoNUim2Cxq9LlQGxXHkLU6brySGwj1v37_Z90Na2TMn-VxMf3aVgcySg2FIxX8AoKUhkj6kcGLiWWDwUEg/s1600/cloud-computing-for-ecommerce.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Cloud Computing for eCommerce" border="0" height="286" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEihqoxsJnkx5ePIJrgWMX-pxD4Oyh-vjCIfWWuOnsI1F84alE7U4Tqtf5XdaWoNUim2Cxq9LlQGxXHkLU6brySGwj1v37_Z90Na2TMn-VxMf3aVgcySg2FIxX8AoKUhkj6kcGLiWWDwUEg/s320/cloud-computing-for-ecommerce.jpg" title="Cloud Computing for eCommerce" width="320" /></a></div>
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Cloud computing is the perfect remedy for this sudden holiday fever that tends to grip the ecommerce space. The solution enables the eCommerce companies to achieve these objectives effortlessly. It is always a better option than running the applications in an organization’s own environment.</div>
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<b>Benefits of Cloud Computing:</b></div>
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<ul>
<li>Pay-as-you-go solution </li>
<li>A cost-efficient model than on-premise systems </li>
<li>Free to expand or contract your costs according to your needs</li>
<li>Shifts the risk of expansion to the cloud computing provider </li>
<li>You pay as you go and you don’t have to buy more hardware or software for the data center</li>
<li>Other advantages include: elasticity, scaling up with cloud computing based systems </li>
<li>Aids in storage and database services </li>
<li>Achieve better ROI by integrating with the existing back office</li>
</ul>
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The function and delivery style of <a href="http://www.ydeveloper.com/blog/ecommerce/the-cloud-of-change-relevance-of-in-cloud-computing-to-ecommerce">Cloud computing providers</a> can be likened to electric companies. The company may have hundreds of electric generators, but the concern of the consumer is limited to the electricity that they consume. Likewise, Cloud users pay for what they use, no additional charges or costs are involved. Just connect and get what you want, if that means instant scalability to you, for anticipated or unanticipated traffic surges.</div>
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Profitability in the eCommerce business comes from not just driving sales but also by reducing costs and improving efficiency. And cloud computing helps you to just to that. The cloud computing is one saving grace for the IT department to support their organization and marketing endeavors during high season.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com5California, USA36.778261 -119.4179323999999823.886873 -140.07222939999997 49.669649 -98.763635399999984tag:blogger.com,1999:blog-1163150678844309325.post-55191307323021731042013-08-14T02:52:00.001-07:002013-08-14T02:56:40.079-07:00Thinking about a Concept of Multi-store for eCommerce<div dir="ltr" style="text-align: left;" trbidi="on">
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Sales in e-commerce are increasingly concentrated in the few industry giants. This requires in particular of smaller shops consistent business strategies - especially the focus on a few product groups or even on a single dedicated business unit.</div>
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<b>Particularly lasting effect, the concept of multi-gate…</b></div>
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<a href="http://www.ydeveloper.com/multiple-store-management-from-single-admin-panel.html" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Multiple ecommerce store and single admin panel" border="0" height="227" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuXWecFTE1k2R_HXQZqpbHuQWY5bhz2NvI9PCqFaodGWf-YwyIbSLgp6ASQTxRcptwrYUZgKtyPJCEFLCQgCrztwjHU8c0JXm0g5cnMJHzgE8EWTGcQN3HBgSkbINSyBRx3JigPa_ARQ0/s320/multi-store-concept.jpg" title="Multiple ecommerce store and single admin panel" width="320" /></a></div>
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According to the study results achieved among the top 1,000 multiple online shops a total turnover of around $20 billion accounted for the largest ten of them around $6.2 billion. This corresponds to a share of about 30 percent and an increase in sales of the industry giants by four percent compared t<span style="text-align: left;">o last year.</span></div>
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The 100 largest providers generated in the same period with $13.9 billion sales up nearly 70 percent. They increased their market share so much as 5 percent. The rest of the dwindling revenue from e-commerce remains for the ever growing number of smaller online shops. This means that more and more retailers have to share less and less revenue.</div>
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<b>Online competition is on…</b></div>
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It is anticipated that in the future increasingly rely more established traders and shippers on the internet and thus increase competition. In addition, the technical development of e-commerce currently tends to favor the stationary retailer. An example of this are the apps on Internet-capable mobile phones, which ranges of local traders overlook is easy and can be compared. This "Location Based Services" opened considerably better ways to specifically address customer and make them offers that are appropriate to their particular situation.</div>
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<b>Occupy niches with <a href="http://multistore-ecommerce.blogspot.com/2013/02/Custom-eCommerce-for-Multi-Store-Ecommerce-Success.html" rel="nofollow">multi-store ecommerce</a> solution…</b></div>
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In retail stores many years ago, the classic "mom and pop shop" were popular, but ultimately random range of retail chains and forte providers, most operators were not able to hold out the massive price pressure that has been generated, among other things due to the massive difference in the purchase quantities.</div>
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<b>Following the same pattern now available as conventional and interchangeable online shops of small and medium scale…</b></div>
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For the specialization of online merchants can choose from several options. One important way is to reduce the range of shops in the area rigorously and comprehensively build the most promising product groups. Customers want to be professional advice - and this is in a time in which all the information is seemingly infinitely available, an essential resource. Instead of looking for expensive must want to find customers quickly - and get the feeling to get all the important information and have measured their investment made the best possible choice of product.</div>
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Until, some time ago mainly counted the price-performance ratio than selling point. Meanwhile, the time factor is becoming increasingly important.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com4Chicago, IL, USA41.8781136 -87.62979819999998241.4995241 -88.275245199999986 42.256703099999996 -86.984351199999978tag:blogger.com,1999:blog-1163150678844309325.post-11209167350483721102013-07-22T06:05:00.001-07:002013-07-22T06:05:51.540-07:006 Benefits Make Yahoo! Store as a Best Platform for Ecommerce<div dir="ltr" style="text-align: left;" trbidi="on">
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If you are planning to sell your merchandise online, there are many e-commerce platforms on the Internet. However, you just cannot start selling your products randomly. You need to analyze pros and cons of every available platform before settling on one. <a href="http://www.ydeveloper.com/" target="_blank">Yahoo! Store platform for eCommerce</a> is one of the most powerful platforms when it comes to online selling. Use it and boost up your sales.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgF4eSPS_Y8Rk3U-O6xCcdsZk83S4fBK4jyi5enPXd2siUwRX5lOLzyjZ_IlTEfX93g4H_LSrN9049pROi5zhZnGDh1FN4SFw_ksletq1hPGgTs3_jxtfggP6ldacz0lEsEYx-jM6YudN8/s1600/yahoo-banner.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Yahoo! Store - An Ecommerce Platform" border="0" height="100" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgF4eSPS_Y8Rk3U-O6xCcdsZk83S4fBK4jyi5enPXd2siUwRX5lOLzyjZ_IlTEfX93g4H_LSrN9049pROi5zhZnGDh1FN4SFw_ksletq1hPGgTs3_jxtfggP6ldacz0lEsEYx-jM6YudN8/s400/yahoo-banner.png" title="Yahoo! Store - An Ecommerce Platform" width="400" /></a>For an e-commerce merchant, there are several selling platforms available. All these platforms offer basic features that help you to sell your merchandise. However, among these platforms, <b>Yahoo! is one of the most popular platforms</b>. So if you are thinking to start your own store, do consider following benefits of having a store on Yahoo!</div>
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<b>Benefits of Yahoo!:</b></div>
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<b>Highly Popular: </b>Yahoo! platform is one of the most popular platforms on the Internet. Whenever anybody wants to buy something online, they tend to visit Yahoo! first. So if you have a store on Yahoo! platform, your chances of success increases multiple times.</div>
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<b>Easy Search: </b>The searching feature is a backbone of any e-commerce store. Yahoo! understands this very well and has designed a wonderful search engine that lets the customers find the exact product they are looking for. This attracts more and more customers to Yahoo! Store.</div>
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<b>Search Engine Optimization:</b> Yahoo! offers you an option to optimize your store by offering you the facility to add meta tags like titles, descriptions and keywords for your products. It also allows you to optimize your images, URLs and reviews of your customers. This facility makes sure that your products on the Yahoo! Store get proper exposure in the proper market.</div>
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<b>Easy Checkout Process: </b>The checkout process at Yahoo! Store is a child’s play. Checkout at Yahoo! is typically a short and quick process. And of course customers love this style of checkout.</div>
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<b>Payment Process: </b>Yahoo! platform supports various types of payment methods, including cash on delivery, checks, credit cards and debit cards. If you want, you can also integrate other kinds of payment methods into your payment gateway too.</div>
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<b>Security:</b> All the processes at Yahoo! platform are highly safe and secure. Yahoo! implements a variety of steps to protect any and all information of its merchants and customers.</div>
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If you are planning to create a Yahoo! Store for your business, it’s always better to hire an expert who knows what he/she is doing. And if you are on the lookout of such expert, do consider contacting Ydeveloper. </div>
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Ydeveloper is a mid-sized e-commerce company, which is popular for offering tailor-made advanced solutions and applications that make any business a thriving venture.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com5Los Angeles, CA, USA34.0522342 -118.243684933.2099567 -119.5345784 34.8945117 -116.95279140000001tag:blogger.com,1999:blog-1163150678844309325.post-46243377482847729752013-06-26T17:30:00.000-07:002013-06-27T05:18:16.824-07:004 Tips to Optimize your Ecommerce Website for Tablets<div dir="ltr" style="text-align: left;" trbidi="on">
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About <i>25% of Americans shop using tablet computers</i>. The tablet is a highly popular device for online shopping. Even Smartphone were not quite as popular when they were in a comparable phase. Every ecommerce business owner will obviously want to cash in on the opportunity to serve this segment. Google is going to extend their <a href="http://www.ydeveloper.com/blog/ecommerce/google-shopping-extends-to-mobile-and-tablets" target="_blank">Google Shopping in Mobile and Tablets</a>, this is an added advantage of optimizing an ecommerce site for tablets.</div>
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The need of the hour is to <a href="http://www.ydeveloper.com/e-smart-ecommerce-suite.html" target="_blank">build ecommerce website that performs just as well</a> – or better – as it does on a laptop or desktop. The form, structure, design, and content on the original site should not only be accommodated in the tablet version but also work just as well – o<span style="text-align: left;">r even better.</span></div>
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<blockquote class="tr_bq">
<b>So how do you optimize the tablet version of your site for best results?</b></blockquote>
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<b>Here are a few pointers:</b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi41VVd3AQid-HcLDBXBv3ZC8ya1xuF-gyX8dUT7a92EZENVfP1JtZLd2iXVBIaylvgg2bUgbDWAxbGPMf3qeIWAuzpPfyUjE5R2DGle1ss6-QmpfNE43FNzykGeYoQiI_RippGGSUM4Pg/s638/responsive-design-for-tablet.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Responsive Design for Tablet" border="0" height="174" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi41VVd3AQid-HcLDBXBv3ZC8ya1xuF-gyX8dUT7a92EZENVfP1JtZLd2iXVBIaylvgg2bUgbDWAxbGPMf3qeIWAuzpPfyUjE5R2DGle1ss6-QmpfNE43FNzykGeYoQiI_RippGGSUM4Pg/s320/responsive-design-for-tablet.png" title="Responsive Web Design for Tablet" width="320" /></a></div>
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<b>Responsive Web Design:</b> </div>
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New tech enables developers to build websites that adapt to the screen that the user is using. So whether they visit your site on their Smartphone, tablet, or desktop, all components and content on your site are available with minor and aesthetically adapted changes to the regular site. The overall layout features, and graphics on the site are almost exactly the same as in the regular version, with some of the content made available on an on-demand basis. </div>
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<b>Finger and Stylus Friendly Navigation:</b> <div>
Tablet owners are already accustomed to using their finger or a stylus to navigate. The navigation in your site should also support content sliders for easy access to your product pages. It should not depend on hovering because current tablets do not support the hovering feature. Navigation can be consolidated in a single icon, such as the increasingly popular three horizontal lines.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPDpbcn_CELqKSRXhOs_J8sFxATqa_EGnjweTV2dec6BdE-nV0IVeetPhp9Rf0qlnOEvk7c4HllOPCKlGKf_skQCSPtxlKEbBSWyGSG5hs59blU1jXGFthwVo3CpHw6YMo4TXjbLR2pKc/s781/free-stylus-friendly-tablet-navigation.png" imageanchor="1" style="clear: right; margin-bottom: 1em;"><img alt="Image Optimization for Tablet" border="0" height="281" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPDpbcn_CELqKSRXhOs_J8sFxATqa_EGnjweTV2dec6BdE-nV0IVeetPhp9Rf0qlnOEvk7c4HllOPCKlGKf_skQCSPtxlKEbBSWyGSG5hs59blU1jXGFthwVo3CpHw6YMo4TXjbLR2pKc/s400/free-stylus-friendly-tablet-navigation.png" title="Image Optimization for Tablet" width="400" /></a></div>
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<b>Images – Beauty with Brains:</b> </div>
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Images used on regular websites are not always optimized for aesthetic or even functional purposes. With new tech such as retina display, or the vastly improved screens on tablets, that kind of laxity will just not do. Images in the tablet version of your store or site should display well and load fast. The photographs of products should be of the best possible quality and still load fast. Some of your fast-loading images can be built using CSS. Load time can also be reduced by cutting down on the number of HTTP calls the site must make to load a page.</div>
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<b>iPad and Tablet Friendly Technology:</b> </div>
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As technology evolves, better ways of displaying websites and new ways of enriching them are emerging fast. It would help to keep tabs on all such developments. Scoring points in this respect will be important for businesses that face intense competition.</div>
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Build a great tablet experience for your visitors and customers and attract much more traffic and custom off your website’s tablet version. If you’d like to know more, watch this space or get in touch with us.</div>
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<b><a class="g-profile" href="http://plus.google.com/107154357961512888148" target="_blank">+Akshay Vyas</a>: </b>Author and Moderator of "<a href="https://plus.google.com/communities/114083683066765853882" target="_blank">Ecommerce</a>" Community, it has just reached to over 600 members. You should be a part of this community now, let's join.</div>
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<b>Happy selling and Have a great day!</b></div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com3Texas, USA31.9685988 -99.90181310000002718.1432428 -120.55611010000003 45.793954799999995 -79.247516100000027tag:blogger.com,1999:blog-1163150678844309325.post-10174371206932645712013-06-13T03:34:00.000-07:002013-06-13T04:27:39.151-07:00Why Inventory is most powerful Back-end Ecommerce Tool?<div dir="ltr" style="text-align: left;" trbidi="on">
<span style="text-align: justify;">Internet made e-commerce possible. Both business-to-business and business-to-consumer relationships can now be successfully managed. E-commerce giants such as eBay and Amazon have made their fortune over the last decade or so.</span><br />
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<img alt="Inventory and Order Management for Ecommerce" border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhN8Wrl9sA4hN5A46vaqbYoTy4z_d3bXhRJ_P4_aRRXMmk2etwsZy4LqouXfb7nPZtp80Mxvau8RjbGLcOwCjPK01AU1a2gSDazgPLkLet77JMsGIYLoMIf2OvwahTLrml4AteJOOtYj3w/s1600/inventory-managment.jpg" title="Importance of Inventory and Order Management for Ecommerce" /></div>
Online shopping is a very significant internet activity in the US. That means there is a frenetic pace to the internet traffic and shopping transactions. Orders can be rapidly fulfilled only if inventory records are thorough, accurate, and up to date. To support such heavy online activity, an efficient back-end inventory system is a must. There are two popular programming technologies, Asp.Net and PHP – an inventory management software uses for. Inventory Control Software built with these technologies ensure more customization than built with others.</div>
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With this background, <a href="http://www.ydeveloper.com/inventory-and-order-management.html" target="_blank">inventory management systems</a> should be web-enabled and integrated to work seamlessly. Information such as SKUs, prices, product descriptions, and so on is a critical part of inventory systems. In addition, other product details, images, location by warehouse, thumbnails, etc. are also important. Adequate meta-tag information needs to be added to such software.</div>
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The best inventory systems also offer order fulfillment system and automatic updates capabilities. The inventory system needs to reflect a true account of the actual stock available at any given point in time. </div>
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Other important attributes that inventory solutions include are, </div>
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<ul>
<li style="text-align: justify;">Order trigger reports generated when preset re-order levels are reached</li>
<li style="text-align: justify;">Usage-trend reporting by product categories, which provide a snapshot on inventory utilization rates </li>
<li style="text-align: justify;">Support for bar-coding and RFID</li>
<li style="text-align: justify;">Web-enabled feature that allows system log-ins from virtually any location that has internet access</li>
<li style="text-align: justify;">Added flexibility to incorporate linking to other business systems (e.g., manufacturing systems, purchase order systems, and order fulfillment) </li>
<li style="text-align: justify;">Capability to generate inventory usage reports, order forecasts, and product return reports</li>
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The best inventory management system is one that enables businesses to ensure high levels of customer satisfaction through effective, timely, and memorable service. Running an online store or business without such a system, becomes terribly complicated and negatively impacts the business.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com2New York, NY, USA40.7143528 -74.005973140.3291643 -74.65142010000001 41.0995413 -73.3605261tag:blogger.com,1999:blog-1163150678844309325.post-32677401009161284152013-05-13T06:07:00.000-07:002013-05-13T06:16:19.267-07:0010 Tips to skyrocket your eCommerce Business<div dir="ltr" style="text-align: left;" trbidi="on"><div class="separator" style="clear: both; text-align: center;"></div><div class="MsoNormal"><div class="separator" style="clear: both; text-align: center;"><a href="http://customized-ecommerce.blogspot.com/2013/05/10-tips-to-skyrocket-your-ecommerce-business.html" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="Ecommerce Business Development Tips" border="0" height="178" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYrh2O0YW6Lg01OjtbkBDwrz_GubJA7AmzPDjOdOSvH12uFtwtctiP-LenKTVFXaBpS8EmdXY3OGOqlNNYY8ixd4lPuRtsLZh_xakXboTgVVRuQVsfYCN4nDHV2hIuPNM6AU5cqb6Ea-c/s320/ecommerce-website-development.jpg" title="Ecommerce Business Development Tips" width="320" /></a></div>There are hundreds of thousands <a href="http://www.ydeveloper.com/portfolio.html" target="_blank">eCommerce shops</a> inundating the internet. Some sites skyrocket, some stagger, while most of them sink without a trail. That makes us wonder what makes an eCommerce store successful.<br />
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The must-haves that contribute to the <b>growth of popular eCommerce sites</b> such as eBay, Yahoo, Amazon and many others. Is it sheer luck or thoughtful strategy?<br />
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Our search has helped us arrive at <b>ten essential factors</b> that significantly contribute to the success of an eCommerce business.</div><div class="MsoNormal"><br />
</div><div class="MsoNormal"><b>These factors are: </b></div><div class="MsoNormal"></div><ol><li>Sell only those products that fetch higher margins</li>
<li>Sell products that grab eyeballs</li>
<li>Learn online marketing with special focus on search engine marketing</li>
<li>Attract advertisements</li>
<li>Hire an experienced web developer</li>
<li>Keep adding more and more products to your store</li>
<li>Write good descriptions and upload better pictures</li>
<li>Ask customers for product reviews</li>
<li>Bank heavily on SEO</li>
<li>Spend money only if you are assured of returns </li>
</ol>These factors may seem naive to some, but we tell you it has the potential to propel your business profits. Still wondering? Then stop wondering and apply the above mentioned strategies. Rest assured, it would work for you.</div>Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com2California, USA36.778261 -119.4179323999999823.882468000000003 -140.07222939999997 49.674054 -98.763635399999984tag:blogger.com,1999:blog-1163150678844309325.post-58470662867930790922013-04-30T05:53:00.001-07:002013-04-30T06:44:47.048-07:00Ecommerce Web Development Process begins with Planning<div dir="ltr" style="text-align: left;" trbidi="on">
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The <a href="http://www.ydeveloper.com/ecommerce-development.html" target="_blank">ecommerce web development</a> process does not always follow specific steps and stiff, as each project has its own peculiarities and we must acclimatize to them consequently.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: right;"><tbody>
<tr><td style="text-align: center;"><span style="clear: right; margin-bottom: 1em; margin-left: auto; margin-right: auto; text-align: justify;"><a href="http://customized-ecommerce.blogspot.com/2013/04/ecommerce-web-development-process.html" target="_blank"><img alt="Ecommerce Web Development Process" border="0" height="204" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwn5VmTrXCiq-d3gcXxtTHaTeOvfCVAkytmChAcLuiGR2gRvjaQiDqwlhdyaBC4Bjys6vQhAR33kDVb3mY2Ce-lvTqZTrkXknCWolM_QeMKpDqs_z7ZXjOSoFF36tQGM8NwoI3W7y-GIs/s320/development+process.JPG" title="Ecommerce Web Development Process" width="320" /></a></span></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><a href="http://customized-ecommerce.blogspot.com/2013/04/ecommerce-web-development-process.html" target="_blank">Ecommerce Website Development Process</a></td></tr>
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Here we aren't covering the type of shopping carts, no. of payment gateways, and use of shipping methods, you may go for. This is actually a back-end database driven process that runs after integrating these system to front-end, a design made by html, css etc.<br />
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Despite making the things easier, we can say that there are some steps already defined. In general, it can be useful if you keep on building any website.<br />
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Let's see them in details:</div>
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<b>Planning:</b></div>
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To begin you must decide what target audience the website is looking for. This is vital, because the designs and contents depend on this. You may have some questions that we can answer before starts planning, There are…Is ecommerce website targeted for children or adults? Do you access the public Internet from work, from school or from home? How fast is your Internet connection? Do they want to be informed or entertained? Be sure to answer these questions from the start for your website.</div>
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<b>Website Architecture:</b></div>
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The website should be well structured, both for the benefit of visitors and for easy maintenance. Plan the website on a slat or schematic, flow diagram type. In this step, you are going to make a map of the site and the ecommerce development agenda.<br />
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Do not forget that you should plan website to make a change so that it doesn’t look so simple since most of the websites are constantly changing and well planned website simplifies this process.</div>
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<b>Graphic Design:</b></div>
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In this step with the information already collected in the previous steps you design the look of the website, it is important not to confuse the graphic design for web sites that used to print and other areas because of technical limitations (and opportunities) web pages are foreign to most designers trained in other media. The file size requirements, limitations of color and screen resolutions are very different from those that are printed. This is front-end areas and will be designed nicely to encourage more visitors.</div>
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<b>Website Programming:</b></div>
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In this way the project has been well defined and the ecommerce graphic design process already completed. Now the application program and the database to join it with the design of the interface as defined previously. This is something like back-end programs that manages your website behind the screen.</div>
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<b>Quality control:</b></div>
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All web design professional should have this step in the process, is very important to test the website application exclusively designed to make sure that no errors. The website should be passed through all the web testing process.</div>
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<b>Hosting and maintenance:</b></div>
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This step often depends on the type of project, but for a complete project you choose a good hosting provider that includes the ultimate in speed and stability, e.g. Unix / FreeBSD, PHP, Apache, and MySQL. </div>
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Every website needs constant maintenance. Do not make the mistake of assuming that once you are online, everything is already done. If you want people to return to your site, you must add new material to your website, email to respond, and maybe links to update usage statistics that follow. For a small site, this can take a while as little as two or three hours a month.</div>
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Maintaining a large site can be a full time job, so you have to consider the cost of constant maintenance within your budget. Working with the same people ensures consistency, a new company or person not have the same working knowledge of your website, so keep satisfying your returning visitors.</div>
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I hope this will be useful; we are also consulting on <a href="http://www.ydeveloper.com/yahoo-store-design-and-development.html" target="_blank">Yahoo Store</a> design and development with a user centric approach mainly focusing usability and information architecture.</div>
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com1New York, NY, USA40.7143528 -74.005973140.3291573 -74.65142010000001 41.0995483 -73.3605261tag:blogger.com,1999:blog-1163150678844309325.post-14769380289857426252013-04-02T05:23:00.003-07:002013-04-02T05:23:45.921-07:00Ecommerce in 2013: Selling More with New Tech and Device<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiCnkvfNYG84WpJt6vWxENuEnPCTR46RUH7jMW493Yt4zdET8156fQ0-GzzJ4k0lcvF_o0klV2j3h6jj1bI9inJpq-TS43-7KmyOPWk3TMnTVpzNjvxzNyQCvxcuskF4Eex5JJkf6FM5bvn/s1600/ecommerce-technology-trend-2013.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="58" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiCnkvfNYG84WpJt6vWxENuEnPCTR46RUH7jMW493Yt4zdET8156fQ0-GzzJ4k0lcvF_o0klV2j3h6jj1bI9inJpq-TS43-7KmyOPWk3TMnTVpzNjvxzNyQCvxcuskF4Eex5JJkf6FM5bvn/s200/ecommerce-technology-trend-2013.jpg" width="200" /></a>Don't look back in <a href="http://www.ydeveloper.com/blog/ecommerce/ecommerce-in-2012-looking-back-and-ahead" target="_blank">2012 for ecommerce</a>, it is set to grow exponentially in 2013, what with the advent of mobile devices that make online shopping instant, fun, and too easy. Your regular site is also all set to reap the benefits of the new technology that helps you sell more from your e-commerce store.</div>
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<b style="text-align: justify;">What technology can ecommerce business owners turn into the best shopping experience for their customers?</b><br />
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<b>Here are few technologies you should invest in for achieving your objectives in 2013:</b></div>
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<b>Advanced Search: </b>The technology that makes available millions of search results at the click of a button was already available. Now you need technology that presents a comprehensive list of product names as well as related products right there in the drop down suggestions from the search box. Your search box can offer thumbnail images, categories, product details, and pricing in the description for each result. Help your customer shop easily with advanced search capabilities.</div>
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<b>Field Validation in the Checkout Form:</b> Imagine a customer’s frustration when he/she must fill out all the fields in the checkout form all over again because one of the fields could not be validated. Validation capabilities integrated into the form itself will simply alert the user to fields that could not be validated. The user can just fill in appropriate information and proceed through checkout. No need to fill in the details all over again, no matter how few fields are used.</div>
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<b>Real-time Inventory:</b> Customers are also frustrated <span style="text-align: left;">when they reach the product page and find that the color, model, or size of the product they want is not available. To prevent such a situation, the products pages themselves can carry information on the exact items available in the store. You can even provide an idea about when the out-of-stock products will be available.</span></div>
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<b>Product Videos: </b>There are <a href="http://pinterest.com/ydeveloper/e-commerce-features/" target="_blank">plenty of ecommerce features</a> to communicate the look and feel of your products to your customer. Product zoom and animation are some of the other such features. But they are no match for short videos on the product page that can be re-sized to fit the screen. Short videos will load fast and convey an accurate idea of the product to the shopper.</div>
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As the year progresses, we are likely to see a plethora of new features introduced for e-commerce stores. It is important to keep tabs on new features offered by <a href="http://www.ydeveloper.com/ecommerce-development.html" target="_blank">ecommerce development services</a> providers. Keep your eyes peeled and your e-commerce store updated with the latest and best features for your customers. It will prove to be a worthy investment. </div>
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Watch space for more in-store features....<br />
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Anonymoushttp://www.blogger.com/profile/06039432553294927027noreply@blogger.com0California, USA36.778261 -119.4179323999999823.89113 -140.07222939999997 49.665392 -98.763635399999984tag:blogger.com,1999:blog-1163150678844309325.post-49016769262907825592013-03-01T04:52:00.001-08:002013-06-05T22:32:50.629-07:00Multi-Store Ecommerce Platform: An Advanced Solution for Webstores Management<div dir="ltr" style="text-align: left;" trbidi="on">
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Managing multiple storefronts (including Yahoo store, Amazon store, eBay storefront, and ASP.Net or PHP ecommerce stores) is a tough task. It is made simple by a <a href="http://multistore-ecommerce.blogspot.com/2011/08/introduction-to-multi-store-ecommerce.html" target="_blank">multi-store ecommerce platform</a> that enables the business owner or his admin to manage all the stores from a single dashboard. </div>
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Of course, it is not easy to build a multi-store ecommerce platform. It is a highly advanced system and requires great investment in terms of both time and quality development inputs to ensure that it functions exactly as required.<br />
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<a href="http://customized-ecommerce.blogspot.com/2013/03/multi-store-ecommerce-platform-a-best-advanced-multiple-ecommerce-solution.html" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="e-Smart Ecommerce Suite" border="0" height="56" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjXEdsZCZQjgYnkDAogqTGVeedUq0ee83OzzO7XmYCxLFW6LGCZraziMN6H9zfm4LNQTv-vuNmG3k4VFlo8wiiEU7DbJAzHahwa-LcySTr7ZPIHUB_uTdoZBuDBYlj0ofhgDN1GOEEbH70/s320/multiple-storefronts.png" title="e-Smart Ecommerce Suite" width="320" /></a></div>
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e-Smart eCommerce Suite from Ydeveloper is an example of a brilliant multi-store ecommerce platform that enables you to manage all your different stores using just a single database and a single dashboard. The dashboard makes it easy as a breeze to manage your stores. There is a high degree of flexibility in inter-store management that can be effected right from the single-panel dashboard.</div>
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Specific Instances when a <a href="http://www.ydeveloper.com/multiple-store-management-from-single-admin-panel.html" target="_blank">Best Multi Store Ecommerce Platform</a> is Most Useful:</div>
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If you have customers based in different countries but your product line is the same, you have the capability to manage a product in all of your stores. If you make changes to the pricing of the product from the admin panel, that change is reflected in all the other stores. Every store can offer product details in the language of the country it caters to.</div>
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<ul>
<li>You can set up multiple stores that share the same or a set of inventory items, even if those other stores are on the same platform or on different supported platforms. Just add a new store with a single click on the ‘Add Store’ button in the panel. </li>
<li>You can assign the ecommerce storefront or platform that each store uses. You can also configure a level of inventory or set one from the other stores.</li>
<li>Each store you build can have a separate domain name. Your stores can have either overlapping sets of keywords with a common thread running through or entirely diverse sets of keywords for each store. Hence, a multi-store ecommerce platform brings some great advantages from the perspective of search engine optimization (SEO).</li>
<li>Your multiple stores will also enable you to create and manage pages, accounts, and inclusions on multiple social networking sites. Your blogs, YouTube content, and other marketing messages can be far better distributed and manageable. Reaching customers will also therefore be less of a challenge with a suitable multi-store ecommerce platform.</li>
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What’s more, these are only some of the very many <a href="http://customized-ecommerce.blogspot.com/2013/02/Multistore-Ecommerce-Some-Apparent-Benefits.html" target="_blank">advantages of sourcing a multi-store ecommerce </a>platform from highly capable vendors such as Ydeveloper. The multi-store management software takes the drudgery out of your daily tasks and helps you manage your ecommerce stores in the exact ways you want to. With SEO advantages flowing automatically from such a setup, multi-store ecommerce is on its way to becoming the next big thing.</div>
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